Building a Better Business at Dreamforce
We all know that Dreamforce is a big deal for customers and partners alike– The largest Enterprise Cloud Computing event in the world and biggest tech conference to be held in San Francisco. It is the #1 place to be if you are interested in meeting enterprise customers, prospects and partners. What you may not know is that Dreamforce is also the place for partners to learn, network and get inspiration from industry luminaries, thought leaders and entrepreneurs like yourself.
For the first time in the history of Dreamforce, we are hosting a full track of content devoted to entrepreneurship. Sessions to help you grow your business, understand key sales and marketing strategies, make funding decisions and focus on what’s important for your business. Within the Entrepreneur Track, we have assembled a group of rock star entrepreneurs and VCs in our Founders Forum to share their experience and wisdom on creating high growth, wildly successful enterprise cloud computing businesses that are regarded as some of the hottest properties in the industry. Drew Houston (founder, Dropbox), Jason Lemkin (founder, EchoSign – acquired by Adobe), Mark Organ (founder, Eloqua – IPO, acquisition by Oracle), David Barrett (founder, Expensify), Wendy Lea (CEO, GetSatisfaction), Vanessa O’Connell (WSJ Entrepreneurship Editor) and Mark Suster (founder, Koral – acquired by salesforce.com) are just a few of the seasoned entrepreneurs being featured at the show. Want to know more about the Founders Forum and Entrepreneur Track? Join us on Tuesday Oct. 29 @11:00PT for the next Salesforce Live! webcast to hear about what we have in store for you from Ravi Belani, Managing Director of Alchemist Accelerator— the most talked about Silicon Valley program for Enterprise startups.
Community Engagement – Partner User Groups @DF
With more than 2,000 apps on the AppExchange, and thousands of ISVs building apps on the Salesforce Platform, the app ecosystem is thriving. But it’s not just about apps. Innovative companies are being formed, smart people are being hired and their businesses are booming. With the recent IPO of Veeva Systems [NYSE:VEEV], all eyes are set on who will emerge as the next hot startup. It may very well be you!
To help promote the ISV community and launch the Partner User Group initiative at Dreamforce, we will be hosting partner-lead talks in our community zone. Come to hear from your peers about tips on building a profitable business on the AppExchange, mobile app development best practices, automating Trialforce/LMA/COA, bootstrapping your business, marketing tips, automated testing of apps, optimizing sales and marketing for the AppExchange and much, much more (22 sessions in all!). Check out this complete list of sessions in agenda builder. Be sure to come to the Partner User Group session at Dreamforce, where you can meet with PUG leaders and find out about starting a Partner User Group in your city.
Get ready to accelerate your ISV business success at Dreamforce!