If you build it, will they come?

Great user experience takes time, but the rewards are worth it. Examples like TiVo, Google Maps, Mint.com and iPhone show the impact a great user experience can have on user adoption and how influential it can be to the industry. Killer apps change the game, and they start with a great user experience.

At Cloudforce 2010, Ian Swinson from our UE team and I spoke about the User Experience Best Practices at salesforce.com. For those of you who missed the session or are looking for a recap, here's a link to the presentation. The goal of the session was to… Continue reading

Designing a Killer User Experience


User experience is more than the app, it's everything before, during and after. You want to be sure your app is compelling from the moment a prospect is introduced, to when your customer is using it everyday as part of their business.  Are you writing apps?  Do you want to know more about user experience?  Well I'll be co-presenting with Ian Swinson (our resident User Experience expert) on User Experience Best Practices: How to Build Force.com Apps Users Will Love. The goal for this session is to help you understand how salesforce.com approaches user experience and how you… Continue reading

Developer Force discounts for eBay’s Dev Con


Jon Jessup, a partner and active member in our community, is teaming up with our very own Dave Carroll to present, "Leveraging the Power of the Force" at eBay's Developer Conference. eBay has shared a promo code to the Developer Force community to take advantage of a discounted rate for their Dev Con. To register for the $99 special, follow these steps:

  1. Visit http://www.ebaydevcon.com/
  2. Click  
  3. Use this promo code: SFDEV

You can catch Dave and Jon's session Wednesday, June 9th at 11:10am. Enjoy the conference!… Continue reading

Design an Aloha App!

Today we announced Aloha Apps on the AppExchange. Aloha Apps have been given special permissions allowing:

  • Apps to run Apex Code in GE and PE
  • Apps to be immune to Custom Apps, Objects, and Tabs limits
  • Some of these apps will have the ability to leverage the Web Service API for PE and now GE

Do you have an idea and want to build an Aloha App that will work for GE and PE? If so, check out this article on Designing an Application for Group and Professional Edition. GE and PE do not support all the features found in DE, EE and UE… Continue reading

My “Top 10 Favorites” of 2009


As 2009 comes to a close, I find myself reminiscing of all the great things that occurred over the past year. So for your reading enjoyment, I present my "Top 10 Favorites" of 2009.

10.  Dreamforce 2009 – The one time in the year where I can hang out with over 19,000 Salesforce and Force.com users. If you didn't get to attend, or just need a refresher on the latest announcements and technologies, check out the recorded keynotes and sessions. 

9. Three major releases to Salesforce Apps (Sales Cloud & Service Cloud) and Force.com (Custom Cloud)… Continue reading

Dreamforce Session Update


Just want to let you know of a quick session swap. Deep Dive With The New Platform Technology is being swapped with Designing Your Apps for Commercial Success. The new times are:

  • Deep Dive With The New Platform Technology is moving to Thursday, Nov. 19 at 2:45pm
  • Designing Your Apps for Commercial Success is moving to Wednesday, Nov. 18 at 2:15pm

Both sessions are still in Esplanade 305. Your Dreamforce Attendee Calendar has also been updated to reflect this change.

If you can't make these new times, don't worry. Both of these sessions will be recorded and live on DeveloperForce shortly after.… Continue reading

Attend Dreamforce Keynotes and Expo for FREE!


That's right, FREE! Take advantage of this special opportunity to attend the largest cloud computing event this year. Over 12,000 excited developers, partners and customers will come together at Moscone Center in San Francisco to learn about the future of cloud computing and listen to visionary keynotes from Marc Benioff and Colin Powell. This special promotion will grant you free access to the Dreamforce keynotes and Cloud Expo.

Registering for this promo is simple and fast.  Follow these 3-steps:

  1. Go to the Registration page here
  2. Enter your info and select “Keynote and Expo Pass” from the drop down menu under Attendee Type
  3. Finish

See what we unveil at PayPal X Innovate 2009

Salesforce.com and PayPal will make an exciting announcement at PayPal’s developer conference, PayPal X Innovate 2009, held November 3 & 4 in San Francisco, CA. We invite you to hear all about it and also learn how to capitalize and leverage PayPal’s unique payment platform, PayPal X, to process simple and complex payment transactions.
PayPal is offering a special deal to Force.com developers. To take advantage of this promotion, you must register here and use the discount code SALESFORCE. The first 200 developers who sign up with this code will attend the conference for FREE.

Be the first to see the Winter ’10 Release


Winter '10 promises to bring some amazing new features to the Salesforce Cloud apps and Force.com platform. Join us in September for a back-to-back presentation of exciting new Winter '10 enhancements. The first presentation will highlight some of the upcoming innovation in Force.com. Immediately following will be the second presentation showcasing what's new in Salesforce CRM.

Visit the IdeaExchange to see a list of what's coming in Winter '10. Some of the top features you'll love are:

  • Batch Apex
  • Bulk API 
  • Quoting 
  • Packaging More Components 
  • Dynamic Campaign Viewing 
  • And Much More… 

The show starts at 10:00 AM PDT on Tuesday, September 15th. Register now to attend one or both… Continue reading

Architecting a Commercial App

A few weeks ago, I wrote about becoming the next salesforce.com. But to get there, you first need to know how to architect a commercial app. Today, a new article has been published that explains many of the concepts and considerations an ISV should review when architecting a commercial app on Force.com. Force.com gives you so much, so fast, that it's easy to start without a plan. However, to make a great app, you need a great plan. The goal of this article is to prepare you, so you can release a successful Force.com app more quickly, and one that is better tailored to your… Continue reading