Use the API to integrate Marketing Cloud features and data with your apps and processes.
Marketing Cloud scripting languages allow you to personalize landing pages, create applications, construct cross-channel templates and layouts, and work with messaging functions on the Marketing Cloud platform.
The SDKs offer a cross-functional framework around the SOAP and REST APIs to integrate APIs usingnative language code libraries.
Use the MobilePush SDKs to create and send targeted push messages based on cross-channel consumerdata.
Manage your in-house and third-party app installations within Installed Packages.
Understand the basics of what Marketing Cloud is and what it can do for your customers.
Request access to join the Marketing Cloud partner community.
To create API integrations, install custom apps, or add custom Journey Builder components, create an installed package in your Marketing Cloud account.
To get an API key, consisting of a Client ID and Client Secret, create an API integration in yourpackage.
Use your API key to get an OAuth access token directly from the requestToken API authenticationservice. Use the access token to authenticate subsequent calls.
Marketing Cloud apps launch from the menu inside Marketing Cloud. To get started, install a package,then add a Marketing Cloud component.
To list your package as an app on AppExchange, follow the AppExchange Trailblazer Checklist. Once you're in the partner program, your Marketing Cloud Partner Account Manager guides you through these steps.
Create and manipulate beautiful marketing content in a single cross-channel repository.
Customize event-driven and responsive journeys.
Use information from a CRM to send Marketing Cloud emails to customers and subscribers via the SOAP API.
Use the SOAP API to pick the correct email message to send for multiple kinds of transactional emails.
To send email and SMS messages to your subscribers, use a sendable data extension with publication and suppression lists.
Learn how to form AMPscript function calls, declare variables and values, and reference AMPscript keywords.
Get started with the Fuel Python platform SDK.
Get started with the Fuel Java platform SDK.
Get started with the Fuel C# platform SDK.
Get started with the Fuel PHP platform SDK.
Get started with the Fuel Ruby platform SDK.
Get started with the Fuel Node platform SDK.
Set up and customize push notifications for your iOS app.
Set up and customize push notifications for your Android app.
The Salesforce Marketing Cloud Developer credential is designed for developers who have hands-on experience developing for Marketing Cloud.
Extend Marketing Cloud with custom Journey Builder events and activities that show up on the canvas. To get started, install a package, then add a Journey Builder component.
To give your users a customized editing experience within the Content Builder editor, develop custom block widgets.
To provide your apps the authentication context of the logged-in user and account, Marketing Cloud uses a JSON Web Token.
To improve performance, optimize API calls and data structures.