Headless Identity Implementation Guide
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What Is Headless Identity?
Salesforce Headless Identity gives you the ability to separate back-end authentication
processes from front-end identity experiences. By calling Headless Identity APIs, you can use the
power of Customer Identity for authentication while maintaining complete control over the user
experience in an off-platform or third-party app. Salesforce offers three Headless Identity
features: login with Headless Login API, registration with Headless Registration API, and password
reset with Headless Forgot Password API. You can also link a single sign-on (SSO) provider to your
headless app to create a native SSO experience.
| Available in: both Salesforce Classic (not available in all orgs) and Lightning Experience |
| Available in: Enterprise, Unlimited, and Developer Editions |
Headless Identity use cases fall into two categories.
- Apps that complement a customer-facing Experience Cloud site. Users fully interact with and log in to the Experience Cloud site and the app. For example, you build a mobile app in addition to your main Experience Cloud site because you want to target mobile-first users. You want to fully design the user experience to suit your company’s branding. You can completely control the user experience in your app while Salesforce provides identity services. And because you already have an Experience Cloud site, you can simplify your setup process.
- Standalone apps. Users interact with and log in to your app, but not an Experience Cloud
site. For example, your company builds your own customer-facing apps to align with your digital
marketing strategy. Because you want to use Salesforce to manage customer outreach and store
information, enabling your users to log in and register for your apps is important. But you
still want full control over the user experience in your apps. Headless Identity means you can
have it all—you can provide identity services to your apps, manage customers in Salesforce, and
keep up with your company’s digital marketing strategy.
For use cases in this category, you still create and set up an Experience Cloud site because Headless Identity APIs are exposed and configured through Experience Cloud. The Experience Cloud site also functions as a way to store your customer accounts and contact records and manage access to your app. But your users don’t interact with it directly.