Marketing Cloud Account Engagement: Email Activity Mapping

After a data stream is deployed, the Marketing Cloud Account Engagement data stream maps source objects from Account Engagement to data model objects (DMOs) in Data Cloud. The Email Activity object includes email engagement data.

These data mappings relate to the Email Activity object used with the Account Engagement connector. You can add to the data mappings, but don’t change the automatically generated mappings.

DLO Field	DLO Field Data Type	DMO	DMO Field	Additional Details
accountEngagementBusinessUnitId	text	—	—
createdAt	dateTime	Email Engagement	Engagement Date Time	The `createdAt` value of the visitor activity record in Account Engagement.
emailBounceReason	text	Email Engagement	Bounce Reason	The Account Engagement description of the bounce reason. Only populated when the `eventType` is `BOUNCE`.
emailBounceType	text	Email Engagement	Email Bounce Type	Possible values include: `SOFT` `HARD` Only populated when the `eventType` is `BOUNCE`.
engagementChannelType	text	Email Engagement	Engagement Channel Action Type	The default, read-only value is `EMAIL` .
eventType	text	Email Engagement	Engagement Channel Action	Identifies the type of Email Activity from these possible values: `SEND_STATUS`: Corresponds to Account Engagement visitor Activity Type 6 (`Sent`) `OPEN`: Corresponds to Account Engagement visitor Activity Type 11 (`Open`) `CLICK`: Corresponds to Account Engagement visitor Activity Type 1 (`Click`) `BOUNCE`: Corresponds to Account Engagement visitor Activity Type 13 (`Bounced`) `UNSUBSCRIBE`: Corresponds to Account Engagement visitor Activity Type 12 (`Unsubscribed`) `COMPLAINT`: Corresponds to Account Engagement visitor Activity Type 14 (`Spam Complaint`) `SUBSCRIBE`: Corresponds to Account Engagement visitor Activity Type 16 (`Resubscribed`) Learn more in the Account Engagement API documentation.
externalId	text	Email Engagement	External Record Id	ID of the Account Engagement Visitor Activity record.
externalListEmailId	text	—	—	ID of the Account Engagement List Email record.
externalProspectId	text	—	—	ID of the Account Engagement Prospect record.
externalSourceId	text	Email Engagement	External Source Id	The default, read-only value is `pi`. This ID is used to determine whether the given record was ingested from Account Engagement.
id	text	Email Engagement	Email Engagement Id	Primary key.
polymorphicListEmailId	text	Email Engagement	Bulk Email Message	ID of the Salesforce List Email record.
prospectEmail	text	Email Engagement	Sendtime Email Address	Email address of the recipient at the time of data ingestion from Account Engagement to Data Cloud.
prospectId	text	—		This value is prefixed as `pi-pr-$accountId-$prospectId` to avoid ID collisions for customers who have multiple Account Engagement business units.
prospectSalesforceId	text	Email Engagement	Contact Point & Individual	ID of the Salesforce record synced with the Account Engagement Prospect record.
redirectUrl	text	Email Engagement	Link URL	The URL that the prospect is redirected to when the link is clicked. Only populated when the `eventType` is `CLICK`.
refreshedAt	dateTime	—	—	Time when the export was processed in Account Engagement, used as the `recordModified` Field in Data Cloud. Updates to the record ingested by Data Cloud if this `dateTime` value is newer than the current record.
saleforceOrgId	text	—	—
sendStatus	text	Email Engagement	Email Recipient Send Status	The default, read-only value is `SENT`. Only populated when the `eventType` is `SEND_STATUS`.
updatedAt	dateTime	—	—	Time the Account Engagement visitor activity updates. Visitor activity records update when prospects are merged in Account Engagement.