# Conversion Engagement Summary DMO

## Object Properties

**Object API Name:** `ssot__ConversionEngagementSummary__dlm`\
**Category:** Unassigned\
**Availability:** Available in 254 and later versions\
**Primary Key Field:** Id

## Fields

- [AdConversionTagId](#adconversiontagid)
- [AdExchangeId](#adexchangeid)
- [AdId](#adid)
- [AdKeywordId](#adkeywordid)
- [AdStrategyId](#adstrategyid)
- [AssistsConversionsCount](#assistsconversionscount)
- [cdp_sys_record_currency](#cdp_sys_record_currency)
- [ConversionEngagementSummaryDateTime](#conversionengagementsummarydatetime)
- [ConversionsCount](#conversionscount)
- [Currency](#currency)
- [DataSourceId](#datasourceid)
- [DataSourceObjectId](#datasourceobjectid)
- [DeviceTypeConfigurationId](#devicetypeconfigurationid)
- [Id](#id)
- [InternalOrganizationId](#internalorganizationid)
- [KQ_Id](#kq_id)
- [MarketingChannelEngagedAudienceId](#marketingchannelengagedaudienceid)
- [MarketingChannelTargetedSegmentId](#marketingchanneltargetedsegmentid)
- [MarketSegmentId](#marketsegmentid)
- [MediaBuyId](#mediabuyid)
- [PostClickConversionsCount](#postclickconversionscount)
- [PostClickRevenueAmount](#postclickrevenueamount)
- [PostClicks28daysCount](#postclicks28dayscount)
- [PostClicks7daysCount](#postclicks7dayscount)
- [PostClickTransactionsCount](#postclicktransactionscount)
- [PostImpressionConversionsCount](#postimpressionconversionscount)
- [PostImpressionRevenueAmount](#postimpressionrevenueamount)
- [PostImpressions28daysCount](#postimpressions28dayscount)
- [PostImpressions7daysCount](#postimpressions7dayscount)
- [PostImpressionTransactionsCount](#postimpressiontransactionscount)
- [QualifiedConversionsCount](#qualifiedconversionscount)
- [RevenueAmount](#revenueamount)
- [TotalTransactionsCount](#totaltransactionscount)

### AdConversionTagId

- **Field API Name:** `ssot__AdConversionTagId__c`
- **Data Type:** TEXT
- **Description:** Ad Conversion Tag Id.

### AdExchangeId

- **Field API Name:** `ssot__AdExchangeId__c`
- **Data Type:** TEXT
- **Description:** This is a One to One (1:1) relationship field. ConversionEngagementSummaries is the relationship name and Ad Exchange is the referenced object. Maximum size is 15 characters.

### AdId

- **Field API Name:** `ssot__AdId__c`
- **Data Type:** TEXT
- **Description:** This is a One to One (1:1) relationship field. ConversionEngagementSummaries is the relationship name and Ad is the referenced object. Maximum size is 15 characters.

### AdKeywordId

- **Field API Name:** `ssot__AdKeywordId__c`
- **Data Type:** TEXT
- **Description:** This is a One to One (1:1) relationship field. ConversionEngagementSummaries is the relationship name and Ad Keyword is the referenced object. Maximum size is 15 characters.

### AdStrategyId

- **Field API Name:** `ssot__AdStrategyId__c`
- **Data Type:** TEXT
- **Description:** This is a One to One (1:1) relationship field. ConversionEngagementSummaries is the relationship name and Ad Strategy is the referenced object. Maximum size is 15 characters.

### AssistsConversionsCount

- **Field API Name:** `ssot__AssistsConversionsCount__c`
- **Data Type:** DOUBLE
- **Description:** The number of conversions where a particular ad or campaign contributed indirectly, but wasn't the last interaction before the conversion.

### cdp_sys_record_currency

- **Field API Name:** `ssot__cdp_sys_record_currency__c`
- **Data Type:** TEXT
- **Description:** System-generated metadata field that stores a 3-letter ISO currency code.

### ConversionEngagementSummaryDateTime

- **Field API Name:** `ssot__ConversionEngagementSummaryDateTime__c`
- **Data Type:** DATETIME
- **Description:** Conversion Engagement Summary Date Time.

### ConversionsCount

- **Field API Name:** `ssot__ConversionsCount__c`
- **Data Type:** DOUBLE
- **Description:** The total number of desired actions or customer activities resulting from ad interactions.

### Currency

- **Field API Name:** `ssot__Currency__c`
- **Data Type:** TEXT
- **Description:** Currency ISO code that applies to the amount fields.

### DataSourceId

- **Field API Name:** `ssot__DataSourceId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### DataSourceObjectId

- **Field API Name:** `ssot__DataSourceObjectId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### DeviceTypeConfigurationId

- **Field API Name:** `ssot__DeviceTypeConfigurationId__c`
- **Data Type:** TEXT
- **Description:** Device Type Configuration Id.

### Id

- **Field API Name:** `ssot__Id__c`
- **Data Type:** TEXT
- **Description:** Required. A unique, system-generated identifier for this ConversionEngagementSummary record. Maximum size is 15 characters.

### InternalOrganizationId

- **Field API Name:** `ssot__InternalOrganizationId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### KQ_Id

- **Field API Name:** `KQ_Id__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for Id

### MarketingChannelEngagedAudienceId

- **Field API Name:** `ssot__MarketingChannelEngagedAudienceId__c`
- **Data Type:** TEXT
- **Description:** Marketing Channel Engaged Audience.

### MarketingChannelTargetedSegmentId

- **Field API Name:** `ssot__MarketingChannelTargetedSegmentId__c`
- **Data Type:** TEXT
- **Description:** Marketing Channel Targeted Segment.

### MarketSegmentId

- **Field API Name:** `ssot__MarketSegmentId__c`
- **Data Type:** TEXT
- **Description:** This is a One to One (1:1) relationship field. ConversionEngagementSummaries is the relationship name and Market Segment is the referenced object. Maximum size is 15 characters.

### MediaBuyId

- **Field API Name:** `ssot__MediaBuyId__c`
- **Data Type:** TEXT
- **Description:** This is a One to One (1:1) relationship field. ConversionEngagementSummaries is the relationship name and Media Buy is the referenced object. Maximum size is 15 characters.

### PostClickConversionsCount

- **Field API Name:** `ssot__PostClickConversionsCount__c`
- **Data Type:** DOUBLE
- **Description:** Conversions occurring directly as a result of a user clicking on an ad.

### PostClickRevenueAmount

- **Field API Name:** `ssot__PostClickRevenueAmount__c`
- **Data Type:** DOUBLE
- **Description:** Revenue generated from conversions directly attributed to users clicking on ads.

### PostClicks28daysCount

- **Field API Name:** `ssot__PostClicks28daysCount__c`
- **Data Type:** DOUBLE
- **Description:** The number of conversions recorded within 28 days of a user clicking on an ad.

### PostClicks7daysCount

- **Field API Name:** `ssot__PostClicks7daysCount__c`
- **Data Type:** DOUBLE
- **Description:** The number of conversions recorded within 7 days of a user clicking on an ad.

### PostClickTransactionsCount

- **Field API Name:** `ssot__PostClickTransactionsCount__c`
- **Data Type:** DOUBLE
- **Description:** Transactions directly attributed to users clicking on an ad.

### PostImpressionConversionsCount

- **Field API Name:** `ssot__PostImpressionConversionsCount__c`
- **Data Type:** DOUBLE
- **Description:** Conversions that occur after a user was exposed to an ad, without directly clicking on it.

### PostImpressionRevenueAmount

- **Field API Name:** `ssot__PostImpressionRevenueAmount__c`
- **Data Type:** DOUBLE
- **Description:** Revenue generated from conversions that occurred after users saw an ad but did not click it.

### PostImpressions28daysCount

- **Field API Name:** `ssot__PostImpressions28daysCount__c`
- **Data Type:** DOUBLE
- **Description:** The number of conversions recorded within 28 days of a user seeing an ad but not clicking on it.

### PostImpressions7daysCount

- **Field API Name:** `ssot__PostImpressions7daysCount__c`
- **Data Type:** DOUBLE
- **Description:** The number of conversions recorded within 7 days of a user seeing an ad but not clicking on it.

### PostImpressionTransactionsCount

- **Field API Name:** `ssot__PostImpressionTransactionsCount__c`
- **Data Type:** DOUBLE
- **Description:** Transactions that occur after a user has seen an ad, without directly interacting with it.

### QualifiedConversionsCount

- **Field API Name:** `ssot__QualifiedConversionsCount__c`
- **Data Type:** DOUBLE
- **Description:** Conversions that meet a predefined set of criteria, such as specific actions or user behaviors, which qualify them as high-quality leads or valuable interactions.

### RevenueAmount

- **Field API Name:** `ssot__RevenueAmount__c`
- **Data Type:** DOUBLE
- **Description:** The total income generated from all conversions or transactions.

### TotalTransactionsCount

- **Field API Name:** `ssot__TotalTransactionsCount__c`
- **Data Type:** DOUBLE
- **Description:** The total number of transactions or purchases resulting from both post-click and post-impression activities.
