Marketing Channel Targeted Segment DMO

Object API Name: std__MarketingChannelTargetedSegmentDmo__dlm
Category: Unassigned
Availability: Available in 254 and later versions
Primary Key Field: Id

  • Field API Name: std__AgeNumber__c
  • Data Type: TEXT
  • Description: The age range of the target audience for the media buy.
  • Field API Name: std__cdp_sys_record_currency__c
  • Data Type: TEXT
  • Description: System-generated metadata field that stores a 3-letter ISO currency code.
  • Field API Name: std__DataSourceId__c
  • Data Type: TEXT
  • Description: A unique, system-generated identifier for this record.
  • Field API Name: std__DataSourceObjectId__c
  • Data Type: TEXT
  • Description: A unique, system-generated identifier for this record.
  • Field API Name: std__Description__c
  • Data Type: TEXT
  • Description: A description of the audience that the media buy intends to reach.
  • Field API Name: std__DeviceType__c
  • Data Type: TEXT
  • Description: The types of devices targeted by the media buy, such as smartphones, tablets, or desktop computers.
  • Field API Name: std__ExcludedCriteriaText__c
  • Data Type: TEXT
  • Description: Excluded Audiences enable precise targeting by removing specific groups from receiving selected campaigns or advertisements.
  • Field API Name: std__Gender__c
  • Data Type: TEXT
  • Description: The gender focus of the media buy, targeting either male, female, or all genders.
  • Field API Name: std__Id__c
  • Data Type: TEXT
  • Description: A unique identifier for the targeting.
  • Field API Name: std__InterestList__c
  • Data Type: TEXT
  • Description: The interests or hobbies of the audience targeted by the media buy.
  • Field API Name: std__InternalOrganizationId__c
  • Data Type: TEXT
  • Description: A unique, system-generated identifier for this record.
  • Field API Name: std__KeywordList__c
  • Data Type: TEXT
  • Description: Keywords used to target advertisements within the media buy.
  • Field API Name: std__Language__c
  • Data Type: TEXT
  • Description: The languages spoken by the target audience.
  • Field API Name: std__LocationName__c
  • Data Type: TEXT
  • Description: The specific geographic area targeted by the media buy.
  • Field API Name: std__TargetedSegmentType__c
  • Data Type: TEXT
  • Description: The method used for targeting the media buy, such as demographic, geographic, or psychographic targeting.