# Prepare Your AEM Connection

This article presents the prerequisite steps required for establishing a successful connection to Adobe Experience Manager (AEM).

| User Permissions Needed  |                                                            |
| ------------------------ | ---------------------------------------------------------- |
| To create an AEM API key | AEM admin or Adobe Identity Management Service (IMS) Admin |

To set up your AEM content with Data 360, gather AEM administration details.

- AEM username
- AEM Password
- AEM Base URL

## Gather Credentials

1. Contact your organization’s IT specialist and ask:
   1. If you have an Adobe account. If you do, skip this step. If you don’t, ask your IT specialist to create an Adobe account and to send you the credentials. You need a username and password.
   2. If you have Adobe Experience Manager. If not, ask your IT specialist to install AEM. Either way, obtain the URL for AEM. For example: <https://aem.domain.com>. Copy the URL and save it in a safe location.

:::important
Safeguard the authentication details. Possession of these details grants the bearer the ability to upload any file from AEM to Salesforce.
:::

## Find the Root Directory of Your AEM Site

From the AEM home page, go to the sites console and look at the folder structure.
Your site root page is a node under the `main/content` path.
For example, `main/content/mysite` or for assets `main/content/dam/marketing`.

## Add Tags to AEM Content

Add tags to your AEM content as described in Adobe’s documentation.
When Data 360 ingests your AEM content, it includes the tags that you used to label the assets within AEM.
For example, use release version tags to make sure that only released content uploads to Data 360.

## Next Step

- [Set Up an AEM Connection](/docs/data/data-cloud-int/guide/c360-a-set-up-aem-connection.md)