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Salesforce provides integration APIs and apps for integrating Media Cloud Advertising Sales Management (ASM) with external adtech systems. The integrations are available in MuleSoft Direct for customers to deploy to their MuleSoft instance.

To access the Industry Integrations, you have to purchase a MuleSoft instance. If you already have a MuleSoft instance, you can leverage it to connect to Salesforce.

Learn the different types of financial service integration apps available in MuleSoft Exchange and when to use them. See MuleSoft Direct Integrations.

Before you use the Industry Integrations, you must read and accept the terms and conditions of usage and enable access to them. See Enable Access to Industry Integrations.

Securely connect your Salesforce and MuleSoft instances by logging in to your MuleSoft Anypoint Platform account or by using the credentials from a connected app in your MuleSoft instance. See Connect Your Salesforce and MuleSoft Instances.

Enable an integration to configure and deploy an instance of the integration and its dependent apps in your MuleSoft instance. Enable an integration multiple times to create multiple instances of the same integration. See Enable Integrations.

After you deploy an integration app in your MuleSoft instance, you can extend the app in Anypoint Studio to meet your business needs. See Extend your Integration App.

After the integration asset is deployed, Salesforce creates a named credential for the integration instance. The named credential specifies the URL of a callout endpoint and its required authentication parameters in one definition. See Named Credentials in Salesforce Help.