Introduction to Einstein Content Selection APIs

Einstein Content Selection API enables you to automated or programmatically manage Einstein Content Selection assets, profiles, and configuration. The API option covers use cases not provided by the Einstein Content Selection user interface or the CSV file batch import option. For example, a sports news service now can add content to Einstein Content Selection every time a new story is posted to its site. Or a marketer can push assets from a digital asset management platform to Einstein Content Selection using the API. Users can even update subscriber profiles in Einstein Content Selection at the moment they change their attribute values, such as a location change or a preferred product category change.

Rights of ALBERT EINSTEIN are used with permission of The Hebrew University of Jerusalem. Represented exclusively by Greenlight.