Annotation Type Tag.Type

Specifies which type a tag belongs to.

Brand

A manufacturer, for example Nike.

ItemClass

A custom type of item in addition to the ones predefined by Marketing Cloud Personalization. For instance, Concert.

Gender

The gender the item is intended for. For instance, Male, Female, Unisex.

Style

A distinctive appearance. For example, furniture styles might be Retro, Art Deco and Shaker.

Author

The person who wrote the article or blog.

Keyword

A word or short phrase describing an item. These might be curated or added by individual users. For example, if the topic was sewing there might be a keyword tag for needlepoint and another for patterns.

ContentClass

The type or format of an article or blog. For example, ebook, pdf, whitepaper.

Size

Size of the item. For instance, Small, Medium, Large.