Since its inception in 2019, the Journey to Salesforce program in India has helped over a hundred thousand aspiring Salesforce Developers skill up and forge a new career path in the Salesforce ecosystem. Today, there’s never been a better time to be a developer, with massive opportunities for people to expand their skills and advance their careers. That’s why we are thrilled to announce that we’re taking this successful program global! 

Now, those who are new to Salesforce and live in the U.S. or Canada are eligible to participate in Journey to Salesforce and enjoy the same opportunities for learning, connecting, and growing their careers through a structured program. The program is open to anyone — although it is best suited for developers with some knowledge of software development, individuals of all backgrounds are welcome to join.

It doesn’t matter what technology you started your career with; Salesforce welcomes everyone to the community. Journey to Salesforce supports any transition to Salesforce technology, educates you with all the necessary skills, and connects you to a fantastic network.

– Esha Garg, Salesforce Developer, UST

What is Journey to Salesforce?

The Journey to Salesforce program gives participants a fast track to becoming a Salesforce Developer, helping them gain the foundational skills and practical knowledge needed for success. The free online program delivers a seamless path through an immersive learning experience, as well as access to a supportive community of like-minded Trailblazers who are passionate about Salesforce development.

Journey to Salesforce participants come from all types of backgrounds. For example, they may be a recent computer engineering graduate, a mid-career developer who wants to skill up after a break, or an experienced developer looking to build expertise in a new technology. Or they may be someone with no formal engineering experience who wants to learn the technical side of Salesforce. Wherever they are in their career, this program will unlock new opportunities for learning, growth, and networking with a thriving global community.

Currently, the Journey to Salesforce pilot program is open to anyone who is new to Salesforce and resides in Canada, India, or the United States. We’ll continue to roll out the program to more and more countries in 2024. Follow us on LinkedIn, Twitter, and Instagram to stay up to date!

Learn, collaborate, and have fun along the way

Unlike other learning programs, Journey to Salesforce takes a personalized approach and offers a range of supportive resources that help make learning more fun, collaborative, and convenient. The following are just a few of the highlights that make this program special.

Comprehensive and curated curriculum: Participants have guided access through a wide range of resources, including online tutorials and projects that will help them develop a deep understanding of the platform. 

Hands-on learning: Participants can practice what they’ve learned in real-world scenarios, helping them gain the confidence and skills they need to deliver high-quality solutions.

Community mentorship: Participants have the opportunity to work with mentors who can provide guidance and support as they navigate the curriculum and possible career paths.

Giveaways and swag: Participants earn fun rewards along the way, and when they’ve completed the program, they’re entered into monthly drawings for certificate vouchers, and quarterly grand prize drawings. See the program page for more information and official rules.

Self-paced, continuous enrollment: The program is entirely self-paced and enrollment does not expire, giving participants maximum flexibility to complete the program in their own time.

Apply what you’ve learned in a high-paying job

The demand for Salesforce Developers has never been higher as they continue to make a tremendous impact across the Salesforce ecosystem. IDC predicts that the Salesforce economy, powered by AI, will generate a net gain of $2.02 trillion in worldwide business revenues and 11.6 million jobs worldwide between 2022 and 2028. In the U.S. alone, there were 52,300 job postings in 2021, and 165% job growth in the last five years. But it’s not just the massive number of jobs available — Salesforce Developers enjoy a high median base salary of $120,000 in the U.S.

Once a developer gets started, the Salesforce ecosystem offers a world of opportunity for them to grow their career by gaining expertise in multiple areas. Because the Salesforce Platform is constantly evolving, adding new enhancements and innovations with each release, Salesforce Developers can continue to learn cool new technologies throughout their career.

Blaze your own trail as a Salesforce Developer

Salesforce Developers are builders who bring innovation to life using Salesforce and other technologies to solve complex business problems. We’re so excited to bring Journey to Salesforce to a broader audience, so they may in turn bring their innovation, talent, and skills to the Salesforce ecosystem. We can’t wait to see program graduates in the U.S. and Canada unlock their full potential and blaze a great career path for themselves! 

If you’re eligible to participate, then don’t hesitate — register today!

About the author

Kim Karalekas is a Senior Manager of Developer Marketing at Salesforce and has worked in developer relations for 10+ years. During this time, she has built and scaled developer programs within top Fortune 500 companies. You can connect with Kim on LinkedIn.

Sources cited

1) IDC Infographic, sponsored by Salesforce, The Salesforce Economy: Fueled by AI-powered Cloud Solutions, doc #US51175423, September 2023

2) Lightcast Research: Jobs in the Salesforce Ecosystem, 2022

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