With Dreamforce approaching, Salesforce Partners are in for a treat. There are many exciting things to experience this year, including the new Partner Zone at Westin Market Street, where partners can learn about the Salesforce Partner Program, attend 100+ expert-led sessions for partners and entrepreneurs, connect with peers, and recharge yourselves (and your devices!) in the Partner Zone. We are deep in the midst of event preparation right now, and I am amazed at all of the compelling content that will help partners not only learn about building apps, but about building their businesses and taking success to the next level.  Session_Image_kpspnu

Here are the top 5 reasons why you can’t miss this year’s Partner Sessions:

1. The New Partner Community Theater

As part of our newly-designed Partner Zone in the Westin Market St., we will be featuring best practice sessions in the Theater.  Many of these sessions were developed BY partners, FOR partners.  This includes:

  • ‘ISV Tech Talks’ where members of our ISV team will share best practices for managing your business processes using key ISVforce technologies like Trials, License Management, Channel Order App, Environment Hub, & more – here’s your chance to learn how to put these technologies to work for you!

  • ‘Partner User Group’ sessions where partners will share tips & techniques on building killer apps on the AppExchange, marketing tips, mobile app development, technical best practices, and much more.

These sessions are a great opportunity for you to immerse yourself in a rich learning environment, collaborate with your peers, and learn how to accelerate your business. These are a must-see, even for experienced partners!

2. APP Academy (ISV) & Cloud Academy (SI) on-boarding sessions

Are you new to the partner ecosystem? Be sure to check out our APP Academy and Cloud Academy programs where we will offer FREE training for partners.

  • For ISV partners, the FREE training consists of modules from the six phases of the partner lifecycle: Plan, Build, Distribute, Market, Sell, & Support. We want to help you build, not only a successful app, but a successful business with proven strategies, tips and techniques.

  • For SI partners, take advantage of the FREE Cloud Academy training to understand all of the major phases for consulting partner success: Plan, Build, Market, Sell, & Support. Receive expert advice on how to successfully build and grow your practice.


3. Entrepreneur Startups

Be sure to check out our startup sessions where rockstar entrepreneurs will share their experience and provide tips and tricks to help you start your business, compete in new verticals, understand key sales and marketing strategies, and much more. Attendees will be able to meet with industry luminaries and learn how they created successful enterprise cloud computing businesses. Don’t miss out!

4. Deep Dives for App Vendors (ISV)

For experienced partners looking for meaningful best practices, we have sessions on building Salesforce1 Mobile Apps, Creative Design, Building to Scale, Lean Product Management, Design Patterns, Security Review, Team Development, Sales & Marketing Strategies, and much more.

5. Deep Dives for Consulting Partners (SI)

For experienced SI’s with successful consulting practices we have programs highlighting all of the amazing new program changes, starting with the brand new Partner Community (hint: the Partner Portal is being retired!) Come learn about Success Planning, Certifications, Lead Referrals, Managing Your Business, and taking your practice to the next level (literally!)

Now that you have an idea of what’s coming, how can you get the most of your experience? Plan ahead. For a more deep and integrated experience, review the DF14 Partner Session Guide, listing recommended sessions by roles and topics.

We look forward to seeing you all in the Partner Zone (Westin Market St.)!

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