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Installs (Get It Now) Report
The Installs (Get it Now) report shows how your listing is performing based on the number of installs.
The available metrics are:
- Get It Now Clicks
- Install Confirmation Clicks
- Conversion rate—The total number of install confirmation clicks divided by the total number of Get It Now clicks, shown as a percentage out to two decimal places.
The table includes:
- Date
- Get it Nows—The total number of Get It Now clicks for this listing on the date.
- Installs—The total number of Install clicks for this listing on the date.
- Click-to-Install Ratio—The total number of Install clicks for this listing on the date divided by the total number of Get It Now clicks on the date, shown as a percentage out to two decimal places.