ISVforce Guide
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AppExchange Trailblazer Scorecard Categories
| Category | Considerations | Impact on Overall Progress |
|---|---|---|
| Onboarding |
Whether you shared a business plan with us and signed a partnership agreement. |
Low |
| Giving Back |
Whether you’re committed to using your partnership to give back to the community. |
Low |
| Product Security |
Whether you submitted a product for security review and passed. |
Low |
| Learning |
How many badges and certifications your team has earned. |
Medium |
| Ohana |
How often your team shares questions, answers, and ideas with the Salesforce community. |
Medium |
| Listing Setup |
Whether your listing has screenshots, demos, and other resources that promote customer engagement. |
Medium |
| Customer Engagement |
How often Salesforce customers interact with and provide feedback on your listing. |
High |
| Installs |
How often Salesforce customers install your product and whether installs grow year-over-year. |
High |
| Revenue |
The total annual contract value (ACV) generated by your product and whether ACV grows
year-over-year.
|
High |
To explain impact, let’s take a closer look at the Onboarding category. This category has two scoring factors: you share a business plan with us, and sign your partnership agreement.
This category is low impact because when you complete these tasks for a listing, you’re done. You don’t have to revisit the category unless you create another listing. As impact increases, so does your ongoing commitment. For example, we know that it takes time and effort to regularly answer questions on the Trailblazer Community. We want to respect that commitment by increasing the impact of that activity on your overall progress. High-impact categories reflect the most challenging—and rewarding—tasks that you take on as you build your partnership.