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Next Best
The Next Best intelligent component is an AI-predictive tool that helps sales
representatives to prioritize and personalize their customer interactions. Next Best Customer,
Next Best Action, and Next Best Message together comprise the Next Best intelligent family. Next
Best Customer surfaces the top accounts within a territory. Next Best Action suggests timely
actions on a weekly basis, such as visits and emails. Next Best Message provides tailored and
relevant messages for each product associated with the account. These recommendations are
dynamically generated based on the real-time data, allowing field sales teams to act quickly or
dismiss as needed. Next Best recommendations guide users to concentrate on the right accounts at
the right time in the right channel to deliver the right message, fostering strong customer
relationships.
For more details and a larger image, visit the Data Model Gallery.
