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Referral Marketing Developer Guide

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Summer '26 (API version 67.0)
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Introduction to Referral Marketing
Standard Objects
Referral Marketing Fields on Standard Objects
Associated Objects
Referral Marketing Business APIs
Referral Marketing Standard Invocable Actions
Create Referral Event
Referral Marketing Metadata API Types
B2B Referral Management
Referral Mobile SDK
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Referral Marketing Standard Invocable Actions

Create and manage referral programs for your organization using invocable actions.. For more information on standard invocable actions, see REST API Developer Guide and Actions Developer Guide.
  • Create Referral Event
    Create referral event records when an advocate refers a friend, or when referred friends sign up or make a purchase.
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