Query data Get metadata and query customer profile information, calculated insights, identity resolution rulesets, and segments.Create, update, and delete objects Get, create, update, run, and delete calculated insights. Get, create, update, and delete segments. Get, create, run, update, and delete identity resolution rulesets. Look up objects by source ID.Create or bring a predictive AI model Make predictions based on historical data. Understand the top factors contributing to the prediction and learn how you can make improvements.