ISVforce Guide

Introduction
ISVforce Quick Start
Designing and Building Your App
Packaging and Testing Your App
Passing the Security Review
Publish Your Offering on the AppExchange
What Is the AppExchange?
Publish on the AppExchange
Email Notifications
Manage Billing and Subscriptions with AppExchange Checkout
Work with AppExchange Leads
Analytics Reports for Publishers
Update the Package in an AppExchange Listing
AppExchange FAQ
Managing Orders
Managing Licenses
Provide a Free Trial
Supporting Your Customers
Upgrading Your App
Appendices
Glossary
PDF

Newer Version Available

This content describes an older version of this product. View Latest

Analytics Reports for Publishers

AppExchange analytics reports are powerful visual tools for understanding how your app, component, or consulting partner listing is performing. These reports provide metrics related to the web traffic, number of installations, and other user activities over time. By looking at the reports, you can quickly gain insights about the aspects of your listing that resonate with customers and which areas need refinement.
  • To access a report for your listing, open the Publishing page in the Partner Community, and then click the Analytics tab.

Report Types

For app and component listings, the available reports are:
  • Installs (Get It Now)
  • Leads
  • Resources & Promotions
  • Test Drives, Demos & Screenshots
  • Web Analytics
For a consulting partner listing, the available reports are:
  • Leads
  • Learn Mores, Videos & Screenshots
  • Web Analytics

Report Attributes

All the reports share these common attributes.

Listing Name
The title of the listing shown at the top of every report.
Back to Publishing Home link
Returns you to the Publishing Home page.
Show Menu
Allows you to choose from one of the available reports. The reports are sorted alphabetically.
Date Range Menu
Allows you to choose the date range. Last 30 Days is selected by default.
Metrics
Report Metrics
Installs (Get It Now) Get it Now, Installs, Click-to-Install Ratio
Leads Unique Leads, Duplicate Leads, Total Leads
Resources & Promotions Case Studies, Data Sheets, Promotions, Customer Testimonials, Webinars, Customization Guides, Whitepapers
Test Drives, Demos & Screenshots Test Drives, Demos, Screenshots
Learn Mores, Videos & Screenshots Learn Mores, Videos, Screenshots
Web Analytics Page Views, SEO Searches, Visits, Internal Searches, Unique Visitors
Line Graph
Shows one or more lines for each metric you’ve selected for display. Select the checkboxes beneath the graph for the metrics you want to see. By default, all metrics are included in the graph. The reports show metrics over time grouped by created date. When you click the graph, the date and selected metrics for that date display. Next to each metric, the number of items in the metric over the selected date range displays regardless of whether you have chosen to include the graph of that metric.
Table
Each report includes a table. The first column on all reports is the Date, and the rest of the columns correspond to the metrics associated with the report. The table shows 30 rows at a time. Click Next to see more data. By default, the table is sorted by date from oldest to newest. Change the sort order by clicking the column headers. Clicking the selected sort column a second time sorts the data in the opposite direction. The small triangle pointing up or down next to a column header indicates the sort direction and marks that column as the sort column.