Activity Source Timeline

See how internal and external traffic sources contribute to activity on your AppExchange listing over a specific time period. Internal traffic originates on the AppExchange website, such as a customer who clicks a personalized recommendation to reach your listing. External traffic originates outside of AppExchange, such as a customer who clicks a Facebook ad to reach your listing.

To change traffic sources, activities, and time scale, adjust the local filters (1). The visualization’s y-axis resizes based on the traffic sources and activities that you select. To resize the x-axis, change the View By filter. To see the exact value of a metric, hover over a line in the chart (2).

If the visualization doesn’t display data, try filtering by different metrics, or change the time period.

Definitions

Here’s how we define the activity metrics.

Activity Metric	Description
Installs	Installs of your solution initiated on AppExchange, your website, or from a code repository. For AppExchange installs, we count the number of successful completions of the Get It Now installation flow. Includes installs in production and sandbox orgs.
Lead Events	Lead events on your listing, which include demos, test drives, and Get It Now clicks or installs. A customer who clicks Get It Now and installs your solution is counted as a single lead event.
Tile Hovers	Hovers over your listing tile. To qualify as a hover, the customer must pause long enough over the tile to display the listing detail popover. The count includes repeat hovers by the customer.
Tile Views	Views of your listing tile. To qualify as a view, the entire tile must be visible in the customer's browser. Includes any repeat views by the customer.
Visits	Visits to your listing. Includes repeat visits by the customer.

These internal traffic sources are associated with activities.

Internal Traffic Source	Description
AppExchange Browse	Activity by customers who reached your listing from areas of AppExchange that aren't included in other sources. For example, a customer who browses a Product Collection, an Industry Collection, or the AppExchange home page.
AppExchange Categories	Activity by customers who reached your listing from one of AppExchange's Solutions by Type categories.
AppExchange Sponsored	Activity by customers who reached your listing from AppExchange's Sponsored Solutions section.
AppExchange Recommended	Activity by customers who reached your listing from an AppExchange personalized recommendation. Includes Recommended for You and Appy's Picks for You.
AppExchange Search	Activity by customers who reached your listing from a search made using the AppExchange search bar.

These external traffic sources are associated with activities.

External Traffic Source	Description
Facebook	Activity by customers who reached your listing from a Facebook page or ad. Includes organic traffic and traffic from ads shown on the Facebook site or Facebook's Audience Network.
Google	Activity by customers who reached your listing from a Google search or ad. Includes organic search traffic and traffic from ads shown on the Google Search Network or Google Display Network.
Web	Activity by customers who reached your listing from a web source that isn't affiliated with Facebook or Google. Includes traffic from your company’s website.

ISVforce Guide

Activity Source Timeline

Definitions