How Is Revenue Shared in AppExchange Checkout?

As a Salesforce partner, you agree to share revenue for every AppExchange solution that you sell. The revenue that you share with Salesforce depends on the payment type. If the customer pays with a bank transfer, the revenue share is 15%. If the customer pays with a credit card, the revenue share is 15%, plus a $0.30 per transaction fee charged by our payment partner, Stripe. Regardless of the payment type, there’s no minimum revenue share. We also don’t charge setup fees, monthly service charges, or card storage fees.

To see how revenue sharing works, let’s look at some examples.

Payment Type Example
Bank transfer You sell an app for $50 per user per month. If a customer buys 10 licenses with a bank transfer, here’s how revenue is shared.
  • The overall transaction amount is $500 per month ($50 per user per month x 10 users).
  • The amount shared with Salesforce is $75 per month (15% x $500 per month).
Credit card You sell an app for $1,000 per user per year. If a customer buys five licenses with a credit card, here’s how revenue is shared.
  • The overall transaction amount is $5,000 per year ($1,000 per user per year x 5 users).
  • The amount shared with Salesforce is $750.00 per year (15% x $5,000 per year).
  • The amount shared with Stripe is $0.30 (1 credit card transaction x $0.30 per transaction fee).