Lead Events Timeline in AppExchange Marketplace Analytics

See how lead events on your AppExchange listing change over time. For example, track the performance of your test drive or demo quarter over quarter.
The Lead Events Timeline with highlights around the local filters and a historical lead data point

To change lead type or the time scale, adjust the local filters (1). The y-axis resizes based on the lead type that you select. To resize the x-axis, change the View By filter. To see exact values, hover over a line in the chart (2).

If the visualization doesn’t display data, filter by different metrics, or change the time period.

Tip

Definitions

Here’s how we define the metrics that appear in this visualization.

Metric Description
Chat A lead event that results from an AppExchange Chat interaction. These interactions include conversations with a human or chatbot and meetings booked.

AppExchange Chat is required to view chat data in Marketplace Analytics. Learn about AppExchange Chat in the Salesforce Partner Community.

Demo A lead event that results from a demo tile click.
Get It Now A lead event that results from a Get It Now button click.
Learn More A lead event that results from a Learn More button click.
Historical A lead event that occurred on your listing before April 16, 2021. Historical lead events are created by test drives, demos, Learn More clicks, and installs or Get It Now clicks, but aren’t categorized.
Test Drive A lead event that results from a Start Test Drive button click.

Considerations

Marketplace Analytics categorizes lead events by listing activity starting on April 16, 2021. Before that date, we show only historical lead events.