Google Integration

Ingest, connect, and share your data between Google and Data Cloud. Data Cloud offers these integrations with Google.

Use the Google Ad Manager connector to ingest data into Data Cloud.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Ad Manager Connector

Google Ad Manager for Marketing Intelligence (MI) connector retrieves ad delivery and performance data from your campaigns. This data includes metrics such as impressions, clicks, CPM, and revenue. Use this data to analyze monetization performance, optimize ad placements, and make data-driven decisions to improve your advertising strategy.

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Ad Manager for MI Connector

Use the Google Ads connector to retrieve delivery and conversion data for your media campaigns. This data includes metrics such as impressions, clicks, and conversions at both the campaign and ad group level. You can use this data to understand campaign performance and make data-driven decisions.

Release Status: GA
Data Flow: Bidirectional
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Ads Connector

Google Ads for Marketing Intelligence (MI) connector retrieves campaign performance data from Google’s advertising platform. This data includes metrics such as impressions, clicks, cost, conversions, and keyword performance across search, display, video, and app campaigns. Use this data to evaluate cross-channel ad effectiveness, optimize bidding and targeting strategies, and drive measurable results across your digital marketing efforts.

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Ads for MI Connector

Use the Google Analytics connector to ingest data into Data Cloud.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Analytics Connector

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Analytics for MI Connector

Use the Google Big Query connector to ingest data into Data Cloud.

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest, Zero Copy (Query Fed), Zero Copy (Data Share)

Get Started: Google BigQuery Connector

Use the Google Campaign Manager connector to ingest data into Data Cloud.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Campaign Manager Connector

Google Cloud Storage (GCS) is an online file-based storage web service for storing and accessing data on Google Cloud Platform infrastructure. Data Cloud reads from your GCS bucket and periodically performs an automated data transfer of active objects to a Data Cloud-owned staging environment for data consumption. Data records are then imported into Data Cloud by way of the staging environment according to the data stream’s specifications or by file notifications for unstructured data.

Release Status: GA
Data Flow: Bidirectional
Data Type: Structured, Unstructured
Connection Method: Batch Ingest

Get Started: Google Cloud Storage Connector

Google Campaign Manager 360 for Marketing Intelligence (MI) connector retrieves campaign and ad performance data. This data includes metrics such as impressions, clicks, conversions, and cost at the campaign, ad group, and creative levels. Analyze ad performance, optimize targeting, and make data-driven decisions to enhance your digital advertising strategy.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Campaign Manager 360 MI Connector

Use the Google Contacts connector to ingest data into Data Cloud.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Contacts Connector

Google Display & Video 360 (DV360) for Marketing Intelligence (MI) connector retrieves delivery and conversion data for your media campaigns, including impressions, clicks, and conversions at the campaign and ad level. Gain insights into campaign performance, optimize audience targeting, and refine your advertising strategy with data-driven decisions.

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest, Activation

Get Started: Google DV 360 for MI Connector

Use the Google Drive connector to ingest structured or unstructured data into Data Cloud.

Structured data from Google drive (beta) includes CSV files and spreadsheets. Unstructured data includes PDFs, Google slides, Google docs, or other supported file types from your Google Drive.

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Drive Connector

Google SA360 for Marketing Intelligence (MI) connector retrieves search campaign performance data across multiple search engines managed in SA360. This data includes metrics such as impressions, clicks, cost, conversions, and keyword-level performance. Use this data to analyze cross-engine campaign effectiveness, optimize bidding strategies, and measure ROI across your paid search marketing efforts.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Search Ads 360 for MI Connector

Google Search Console for Marketing Intelligence (MI) connector retrieves search performance data directly from your Google Search Console account, including impressions, clicks, CTR, and average position by query, page, device, and country. Gain insights into how your website content appears in Google Search results, identify top-performing pages and keywords, and optimize your SEO strategy with data-driven decisions.

Release Status: GA
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Search Console for MI Connector

Use the Google Sheets connector to ingest CSV files and spreadsheets in Data Cloud.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Sheets Connector

Use the Google Spanner connector to ingest data into Data Cloud.

Release Status: Beta
Data Flow: Data In
Data Type: Structured
Connection Method: Batch Ingest

Get Started: Google Spanner Connector