Salesforce Personalization
Personalization is a Customer 360 application that works with Data Cloud to provide AI-based personalized experiences, like recommendations or customized content, to users or site visitors.
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Key Features
  • Individualize real-time moments with AI-based Recommendations
    Automatically deliver the right products to individual or targeted groups of customers as they interact.
  • Create targeting rules
    Target and engage with groups of customers in real-time.
  • Connect the online and offline journey
    Reduce churn and increase lifetime value with connected customer journeys across each touchpoint over time.