Loyalty Management Developer Guide
Summer '26 (API version 67.0)
Spring '26 (API version 66.0)
Winter '26 (API version 65.0)
Summer '25 (API version 64.0)
Spring '25 (API version 63.0)
Winter '25 (API version 62.0)
Summer '24 (API version 61.0)
Spring '24 (API version 60.0)
Winter '24 (API version 59.0)
Summer '23 (API version 58.0)
Spring '23 (API version 57.0)
Winter '23 (API version 56.0)
Summer '22 (API version 55.0)
Spring '22 (API version 54.0)
Winter '22 (API version 53.0)
Summer '21 (API version 52.0)
Spring '21 (API version 51.0)
Loyalty Management Data Model
Benefit
BenefitAction
BenefitActionParameter
BenefitActionParameterValue
BenefitParameterValue
BenefitType
JournalReason
JournalSubType
JournalType
LoyaltyLedger
LoyaltyMemberCurrency
LoyaltyMemberTier
LoyaltyPartnerProduct
LoyaltyPgmGroupMbrRlnsp
LoyaltyProgram
LoyaltyProgramCurrency
LoyaltyProgramMbrPromotion
LoyaltyProgramMember
LoyaltyProgramMemberCase
LoyaltyProgramPartner
LoyaltyTier
LoyaltyTierBenefit
LoyaltyTierGroup
MemberBenefit
NetworkReferencedObject
Promotion
PromotionLoyaltyPtnrProdt
PromotionMarketSegment
TransactionJournal
Voucher
VoucherDefinition
Newer Version Available
Loyalty Management Standard Objects
Loyalty Management data model provides objects and fields to create and manage loyalty
programs for your organization. Use the objects to manage partners and members, track members'
activities, reward members, and manage promotions.
Loyalty Management is available in Lightning Experience.
Available in: Enterprise, Unlimited, Performance, and Developer editions.
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Loyalty Management Data Model
Learn about the objects and relationships within the Loyalty Management data model. -
Benefit
Represents information about benefits associated with the loyalty program. Benefits are mapped to the members based on the tier or other program rules. This object is available in API version 51.0 and later. -
BenefitAction
Represents details of an action that can be triggered for a benefit. This object is available in API version 51.0 and later. -
BenefitActionParameter
Represents the flow input parameters to be used in a benefit action. This object is available in API version 52.0 and later. -
BenefitActionParameterValue
Represents the pre-defined values for a benefit action parameter This object is available in API version 52.0 and later. -
BenefitParameterValue
Represents the runtime value of a parameter that's used when executing a flow for benefit action. This object is available in API version 52.0 and later. -
BenefitType
Represents information about the type of benefits such as Support Benefits available to the loyalty program member. This object is available in API version 51.0 and later. -
JournalReason
Represents a view that specifies the reason for the action that created a transaction journal. This object is available in API version 51.0 and later. -
JournalSubType
Represents the subcategory of transaction journal. This object is available in API version 51.0 and later. -
JournalType
Represents the category of transactions. For example: accrual, redemption. This object is available in API version 51.0 and later. -
LoyaltyLedger
Records the points that have been credited or debited for a member across the transactions. This object is available in API version 51.0 and later. -
LoyaltyMemberCurrency
Represents the information about point balance for a member and a particular currency. This object is available in API version 51.0 and later. -
LoyaltyMemberTier
Represents information about the current tier of the member across tier groups. This object is available in API version 51.0 and later. -
LoyaltyPartnerProduct
Represents products and product categories offered by loyalty partners. This object is available in API version 51.0 and later. -
LoyaltyPgmGroupMbrRlnsp
Represents a junction between a Corporate or Individual type loyalty program member who is part of a group and the Group type loyalty program member. This object is available in API version 53.0 and later. -
LoyaltyProgram
Represents the loyalty program within an organization. All the information related to members, tiers, tier groups, program currencies, vouchers, benefits, partners, promotions, transactions are associated with the program. This object is available in API version 51.0 and later. -
LoyaltyProgramCurrency
Represents qualifying and non-qualifying currencies associated with the program. Qualifying currency represents the engagement of a member with the program and it’s associated with a tier group. Non-qualifying currency represent the points that the member earns for redemption. This object is available in API version 51.0 and later. -
LoyaltyProgramMbrPromotion
Represents details about the promotions to be applied for a loyalty program member. Tracks the enrollment status, promotion status, and progress for a promotion of a member. This object is available in API version 51.0 and later. -
LoyaltyProgramMember
Represents information about member who belongs to a loyalty program. The member can be individual or corporate type. This object is available in API version 51.0 and later. -
LoyaltyProgramMemberCase
Represents a junction between a loyalty program member and a case. This object is available in API version 52.0 and later. -
LoyaltyProgramPartner
Represents partners that are associated with a given loyalty program. Partners can be an accrual partner, a redemption partner, or both. This object is available in API version 51.0 and later. -
LoyaltyTier
Represents information about tiers of a loyalty program. A tier group has a set of tiers in a sequential order. This object is available in API version 51.0 and later. -
LoyaltyTierBenefit
A junction object that associates the loyalty benefits with the loyalty program tiers. This object is available in API version 51.0 and later. -
LoyaltyTierGroup
Represents information about tier groups of a loyalty program. Tier group categorizes members based on their loyalty points. This object is available in API version 51.0 and later. -
MemberBenefit
Represents details about a benefit that’s assigned to a loyalty program member and has a benefit action that’s triggered. This object is available in API version 51.0 and later. -
NetworkReferencedObject
A junction object that associates the loyalty program with the Experience Cloud site. This object is available in API version 51.0 and later. -
Promotion
Represents detail about a promotion associated with the loyalty program. It captures the information such as type of the promotion, issue of a voucher or credit points, promotion enrollment, and status of the promotion. This object is available in API version 51.0 and later. -
PromotionLoyaltyPtnrProdt
Represents a relationship between a promotion and a loyalty partner product. It indicates the products or product categories that are applied to a particular promotion. This object is available in API version 51.0 and later. -
PromotionMarketSegment
Represents a relationship between a promotion and Salesforce CDP segment. It indicates the segments targeted for a particular promotion. This object is available in API version 51.0 and later. -
TransactionJournal
Represents information about loyalty transactions that track activities, member behavior, and adjustments. This object is available in API version 51.0 and later. -
Voucher
Represents details about a voucher that's issued to a loyalty program member. This object is available in API version 51.0 and later. -
VoucherDefinition
Represents details about a voucher definition that’s associated with a loyalty program. This object is available in API version 51.0 and later.