Create a Stripe Product and Pricing Plan for AppExchange Checkout

To offer a subscription of your solution in Checkout, first create a product and pricing plan in your Stripe dashboard. A product represents the solution or service that you sell. A pricing plan sets the product's cost, currency, and billing frequency.

You can create multiple pricing plans for your product. For example, you can create one plan that uses monthly billing and another plan that uses annual billing.

Log in to Stripe.
From your Stripe dashboard, click Billing | Products.
Click New.
Provide a name for your product, and then click Create product.
If prompted, enter your Stripe password, and then click Authenticate.
Provide a nickname for your plan.

Include the billing frequency, such as Annual, in your plan's nickname.
Tip
Select a currency.

To let customers pay with US bank accounts, use US dollars (USD) for the plan. To let customers pay with European bank accounts, use euros (EUR) for the plan.
Note
Set a unit price.
In the Publishing Console, you specify whether to apply this unit price per user or per company (org-wide).
Specify a monthly or yearly billing interval.
Click Add pricing plan.

If you've connected your Stripe account to the Publishing Console, your pricing plans are ready to add to your listing.

ISVforce Guide

Create a Stripe Product and Pricing Plan for AppExchange Checkout