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AgentExchange Go-To-Market App Guide
The Go-To-Market (GTM) app delivers a complete buying experience powered entirely by
Salesforce. It offers several major benefits for you—our partners and your customers. Customers
get a cohesive purchasing and billing journey, orchestrated within the Salesforce Platform,
which means fewer manual steps for everyone. Automating the selling journey creates
opportunities for your teams to shift focus from administration to innovation. For partners,
your team can focus on innovation and efficiency, which often translates directly to growth. By
automating provisioning and payment collection, we simultaneously reduce operational overhead
and minimize liability. Best of all, the GTM app unlocks new revenue potential. With a wider
range of pricing models, you can create more compelling customer offers, including options for
consumption-based selling and permission set licenses.