Objects for B2B and B2C Referral Programs

Objects form the data model foundation for managing referral program information. Discover which objects are available for B2B and B2C referral programs.

The objects available in your org vary depending on whether you’re creating B2B or B2C referral programs.

ObjectAvailable in B2BAvailable in B2C
CommunicationChannelTemplateNoYes
CommunicationChannelTypeNoYes
ExtendedRewardYesYes
ExtendedRewardDefinitionYesYes
InternalOrgUnitCommChannelNoYes
JournalSubTypeYesYes
JournalTypeYesYes
LoyaltyPgmEngmtAttributeYesYes
LoyaltyPgmMbrAttributeValYesYes
LoyaltyProgramYesYes
LoyaltyProgramMbrPromotionYesYes
LoyaltyProgramMemberYesYes
LoyaltyProgramProcessYesYes
LoyaltyProgramProcessRuleYesYes
LoyaltyProgramWidgetNoYes
PromotionYesYes
PromotionMarketSegmentNoYes
PromotionStageYesYes
PromotionStageEmailTemplateNoYes
PromotionStageTemplateYesYes
PromotionTemplateYesYes
PromStageCommChannelTmplNoYes
PromTmplExtdRewardDefYesYes
ReferralYesYes
TransactionJournalYesYes
VoucherYesYes
VoucherDefinitionYesYes

Introduction to Referral Marketing
Standard Objects
Objects for B2B and B2C Referral Programs
CommunicationChannelTemplate
CommunicationChannelType
ExtendedReward
ExtendedRewardDefinition
InternalOrgUnitCommChannel
JournalSubType
JournalType
LoyaltyPgmEngmtAttribute
LoyaltyPgmMbrAttributeVal
LoyaltyProgram
LoyaltyProgramMbrPromotion
LoyaltyProgramMember
LoyaltyProgramProcess
LoyaltyProgramProcessRule
LoyaltyProgramWidget
OutboundEngagementTemplate
OutboundEngagementTmplView
OutboundEngmtContentRsrc
Promotion
PromotionMarketSegment
PromotionStage
PromStageCommChannelTmpl
PromotionStageEmailTemplate
PromotionStageEvent
PromotionStageTemplate
PromotionTemplate
PromTmplExtdRewardDef
Referral
TransactionJournal
Voucher
VoucherDefinition
Referral Marketing Fields on Standard Objects
Associated Objects
Referral Marketing Business APIs
Referral Marketing Standard Invocable Actions
Referral Marketing Metadata API Types
B2B Referral Management
Referral Mobile SDK
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