Newer Version Available
Marketplace Analytics Dashboard
The Marketplace Analytics dashboard uses metrics, trends, and visualizations to show how
customers find and interact with your AppExchange listing. For AppExchange Marketing Program
(AMP) participants, the dashboard provides insights about the performance of your
promotions.

Check the dashboard to discover:
- How often customers view or hover over your listing
- How traffic sources, such as Google Ads, contribute to activity on your listing
- The AppExchange search terms that customers use to find your listing
- Which resources, such as screenshots, customers click or view as they explore your listing
- How your AMP promotions contribute to listing activity
Use these details to shape your AppExchange marketing strategy and drive more leads, installs, and purchases.