ISVforce Guide

ISVforce Guide: Build and Distribute AppExchange Solutions
Release Notes
Get Ready to Distribute on AppExchange
Use Managed Packages to Develop Your AppExchange Solution
Design Your AppExchange Solution
Pass the AppExchange Security Review
Publish Your Solution on AppExchange
Sell on AppExchange with Checkout
Monitor Performance with Analytics for AppExchange Partners
Measure Listing Performance with AppExchange Marketplace Analytics
AppExchange Marketplace Analytics Overview
AppExchange Marketplace Analytics Activity Summary
AppExchange Marketplace Analytics Filters
AppExchange Marketplace Analytics Visualizations
AppExchange Marketplace Analytics CSV Files
What’s the Difference Between Lead Events and Leads in AppExchange Marketplace Analytics?
Get Started with AppExchange Marketplace Analytics
AppExchange Marketplace Analytics FAQs
AppExchange App Analytics
Report Orders to Salesforce with the Channel Order App
Manage Licenses for Managed Packages
Manage Features in First-Generation Managed Packages
Provide Free Trials of Your AppExchange Solution
User License Guides for Salesforce Partners
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AppExchange Marketplace Analytics Overview

AppExchange Marketplace Analytics uses metrics, trends, and visualizations to show how Salesforce customers find and interact with app or consulting service listings. For AppExchange Marketing Program (AMP) participants, Marketplace Analytics provides insights about AMP promotion performance.

AppExchange Marketplace Analytics is available to eligible Salesforce partners. For more information on the Partner Program, including eligibility requirements, visit https://partners.salesforce.com.

Note

Explore Marketplace Analytics to discover:
  • How often customers view your listing tile on AppExchange’s home and search results pages
  • How traffic sources, such as Google Ads, contribute to customer activity on your listing
  • The top AppExchange search terms that bring customers to your listing
  • The listing resources that customers engage with as they explore your listing, such as screenshots and white papers
  • How your AMP promotions contribute to customer activity on your listing

Apply what you learn to shape your AppExchange business strategy, and identify opportunities for increasing leads, installs, and purchases.