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Chat Engagement

See how customers interact with your AppExchange Chat experiences, such as the number of conversations that your sales reps hosted.

AppExchange Chat is required to view chat data in Marketplace Analytics. This feature is available to eligible Salesforce partners through the AppExchange Marketing Program (AMP). Learn more about AppExchange Chat in the Salesforce Partner Community.

Note

The Chat Engagement visualization with highlights around the Activity dropdown and a chart segment

To change activities, adjust the local filter (1). To see exact values, hover over a chart segment (2).

If the visualization doesn’t display data, first verify that AppExchange Chat is enabled on your listing. Then try filtering by different metrics, or change the time period.

Definitions

Here’s how we define the metrics that appear in this visualization.
Metric Description
Chat Leads Created Unique leads passed from AppExchange Chat to your CRM implementation, such as Salesforce or Account Engagement. A single chat lead can be associated with multiple chat lead events.

For example, if a customer chats with your reps several times across multiple listing visits, we record a lead event for each interaction. However, we pass only one chat lead to your CRM. This behavior prevents unwanted duplication of lead records in your CRM.

Chat Lead Event Lead events on your listing from AppExchange Chat activity, such as human or chatbot conversations.
Chatbot Conversation Conversations between a customer and a chatbot experience that you configure.
Human Conversation Real-time conversations between a customer and a rep at your company.
Meetings Booked Meetings booked with a customer during a live chat or chatbot conversation.