Basic AMPscript Syntax

To use AMPscript, you insert it into the content body of your messages at the point where you want it to render. When you send a message that contains AMPscript, Marketing Cloud Engagement interprets the code and substitutes it with the output of the AMPscript function.

Learn more about using AMPscript in your content.

• Adding AMPscript to Your Content
• Function Parameters
• Variables
• Order of Operations
• Case Sensitivity
• Evaluating Conditions
• If Statements
• For Loops
• Comments
• Dynamic Link Aliases
• Mobile-Specific Functions