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ISVforce Guide: Build and Distribute AppExchange Solutions
Get Ready to Distribute on AppExchange
Use Managed Packages to Develop Your AppExchange Solution
Manage Orgs with Environment Hub
Architectural Considerations for Group and Professional Editions
Security Requirements for AppExchange Partners and Solutions
Pass the AppExchange Security Review
Manage Your AppExchange Listings
Prepare to List Your Solution on AppExchange
Create Your AppExchange Listing
Grow Your AppExchange Business
Manage Your Published Listings
Measure Listing Performance with AppExchange Marketplace Analytics
AppExchange Marketplace Analytics Overview
Get Started with AppExchange Marketplace Analytics
AppExchange Marketplace Analytics FAQs
Can I Grant Access to AppExchange Marketplace Analytics but Not Other Publishing Features?
What’s the Earliest Date AppExchange Marketplace Analytics Data Is Available?
Does AppExchange Marketplace Analytics Provide Aggregated Data for All Public Listings?
Is There an AppExchange Marketplace Analytics API?
Why Doesn’t Data Appear in My AppExchange Marketplace Analytics Activity Summary or Visualization?
Can I View My Consulting Service Listing in AppExchange Marketplace Analytics?
How Often Is AppExchange Marketplace Analytics Data Updated?
Can I Customize AppExchange Marketplace Analytics Visualizations?
Can I Import External Data into AppExchange Marketplace Analytics?
Why Doesn’t the Sum of Installs, Demos, and Test Drives Match the Number of Leads in AppExchange Marketplace Analytics?
Why Doesn’t the Number of License Records in the License Management App Match the Number of Installs in AppExchange Marketplace Analytics?
What’s the Difference Between a Get It Now Click and an Install in AppExchange Marketplace Analytics?
Track Package Usage with AppExchange App Analytics
Sell on AppExchange with Checkout
Report Orders to Salesforce with the Channel Order App
Provide Free Trials of Your AppExchange Solution
OEM User License Guide
PDF

Why Doesn’t the Number of License Records in the License Management App Match the Number of Installs in AppExchange Marketplace Analytics?

In most cases, the number of license records in the License Management App (LMA) closely aligns with the number of installs shown in AppExchange Marketplace Analytics. However, these numbers can sometimes fall out of alignment. This scenario typically occurs when customers don’t finish the installation process, or if the installation doesn’t succeed for another reason.

Example

A customer visits your AppExchange listing and decides to install your solution. Before the installation starts, AppExchange asks the customer to confirm installation details and agree to Salesforce’s terms and conditions. After the customer clicks Confirm and Install, Marketplace Analytics records an install. To finish the installation, the customer logs in to their Salesforce org and clicks Install a final time. The LMA creates a license record after the install completes.

In the previous scenario, imagine that the customer clicked Confirm and Install but then exited the installation process. In this scenario, Marketplace Analytics records an install, but the no license record is created in the LMA.