Individual

Represents a customer’s data privacy and protection preferences. Data privacy records based on the Individual object store your customers’ preferences. Data privacy records are associated with related leads, contacts, person accounts, and users. This object is available in API version 42.0 and later.

Supported Calls

create(), delete(), describeLayout(), describeSObjects(), getDeleted(), getUpdated(), merge(), query(), retrieve(), search(), undelete(), update(), upsert()

Special Access Rules

This object is available if Data Protection and Privacy is enabled.

Fields

Field Name	Details
Birthdate	Type date Properties Create, Filter, Group, Nillable, Sort, Update Description The customer’s birthdate.
CanStorePiiElsewhere	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Indication that you can store the customer’s personally identifiable information (PII) outside of their legislation area. For example, you could store an EU citizen’s PII data in the US.
ChildrenCount	Type int Properties Create, Filter, Group, Nillable, Sort, Update Description The number of children the customer has.
ConsumerCreditScore	Type int Properties Create, Filter, Group, Nillable, Sort, Update Description The person's credit score (e.g. 740).
ConsumerCreditScoreProviderName	Type string Properties Create, Filter, Group, Nillable, Sort, Update Description The name of the company that provided the credit score.
ConvictionsCount	Type int Properties Create, Filter, Group, Nillable, Sort, Update Description The number of convictions for the customer.
DeathDate	Type date Properties Create, Filter, Group, Nillable, Sort, Update Description The customer’s death date.
FirstName	Type string Properties Create, Filter, Group, Nillable, Sort, Update Description The customer’s first name. Maximum size is 40 characters.
HasOptedOutGeoTracking	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to not track geolocation on mobile devices.
HasOptedOutProcessing	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to not process personal data, which can include collecting, storing, and sharing personal data.
HasOptedOutProfiling	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to not process data for predicting personal attributes, such as interests, behavior, and location.
HasOptedOutSolicit	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to not solicit products and services.
HasOptedOutTracking	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to not track customer web activity and whether the customer opens email sent through Salesforce.
IndividualsAge	Type picklist Properties Create, Filter, Group, Nillable, Sort, Update Description Indicates whether the customer is considered to be a minor.
InfluencerRating	Type int Properties Create, Filter, Group, Nillable, Sort, Update Description A measure of the person's influence, irrespective of how we do business with them.
IsHomeOwner	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Indicates whether the customer owns a home.
LastName	Type string Properties Create, Filter, Group, Sort, Update Description Required. The customer’s last name. Maximum size is 80 characters.
MilitaryService	Type picklist Properties Create, Filter, Group, Nillable, Sort, Update Description Indicates whether the customer has served in the military.
Name	Type string Properties Filter, Group, Sort Description Concatenation of FirstName and LastName. Maximum size is 203 characters, including whitespaces.
Occupation	Type string Properties Create, Filter, Group, Nillable, Sort, Update Description The customer’s occupation. Maximum size is 150 characters.
OwnerId	Type reference Properties Create, Defaulted on create, Filter, Group, Sort, Update Description The ID of the owner of the account associated with this customer.
Salutation	Type picklist Properties Create, Filter, Group, Nillable, Sort, Update Description The title for addressing the customer, such as Dr. or Mrs.
SendIndividualData	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to export personal data for delivery to the customer.
ShouldForget	Type boolean Properties Create, Defaulted on create, Filter, Group, Sort, Update Description Preference to delete records and personal data related to this customer.
Website	Type url Properties Create, Filter, Group, Nillable, Sort, Update Description The URL for the customer’s website.

Associated Objects

This object has the following associated objects. Unless noted, they are available in the same API version as this object.

IndividualHistory: History is available for tracked fields of the object.
IndividualShare: Sharing is available for the object.

Object Reference for Salesforce and Lightning Platform

Individual

Supported Calls

Special Access Rules

Fields

Associated Objects