ISVforce Guide

Welcome to the ISVforce Guide
ISVforce Quick Start
Grow Your AppExchange Business
Design and Build Your Solution
Package and Test Your Solution
Pass the AppExchange Security Review
Publish Your Solution on AppExchange
Sell on AppExchange with Checkout
Monitor Performance with Analytics for AppExchange Partners
Monitor AppExchange Listing Performance with Marketplace Analytics
Marketplace Analytics Dashboard
Activity Summary in the Marketplace Analytics Dashboard
Filters in the Marketplace Analytics Dashboard
Visualizations in the Marketplace Analytics Dashboard
Activity Source Timeline
Activity Sources
Customer Engagement
Top AppExchange Searches
Activity Summary by Region
Lead Events Timeline
Lead Events
Chat Engagement
AMP Performance Timeline
Marketplace Analytics CSV Files
What’s the Difference Between Lead Events and Leads in Marketplace Analytics?
Get Started with the Marketplace Analytics Dashboard
Marketplace Analytics FAQs
AppExchange App Analytics
Manage Orders
Managing Licenses for Managed Packages
Partner Licensing Platform (Developer Preview)
Manage Features in First-Generation Managed Packages
Provide a Free Trial of Your Solution
Update Your Solution
Appendices
Glossary
PDF

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Lead Events Timeline

See the activities that drive lead events on your AppExchange listing.

The Lead Events Timeline with highlights around the local filters and a historical lead data point

To change lead type or the time scale, adjust the local filters (1). The y-axis resizes based on the lead type that you select. To resize the x-axis, change the View By filter. To see exact values, hover over a line in the chart (2).

If the visualization doesn’t display data, try filtering by different metrics, or change the time period.

Definitions

Here’s how we define the metrics that appear in this visualization.
Metric Description
Chat A lead event that results from an AppExchange Chat interaction. These interactions include conversations with a human or chatbot and meetings booked.

AppExchange Chat is required to view chat data in Marketplace Analytics. This feature is available to eligible Salesforce partners through the AppExchange Marketing Program (AMP). Learn more about AppExchange Chat in the Salesforce Partner Community.

Note
Demo A lead event that results from a Watch Demo button click.
Get It Now A lead event that results from a Get It Now button click.
Learn More A lead event that results from a Learn More button click.
Historical A lead event that occurred on your listing before April 16, 2021. Historical lead events are created by test drives, demos, Learn More clicks, and installs or Get It Now clicks, but aren't categorized.
Test Drive A lead event that results from a Test Drive button click.

Considerations

Marketplace Analytics categorizes lead events by listing activity starting on April 16, 2021. Before that date, we show only historical lead events.