Referral Marketing Developer Guide

Introduction to Referral Marketing
Standard Objects
Referral Marketing Fields on Standard Objects
Associated Objects
Referral Marketing Business APIs
Referral Marketing Standard Invocable Actions
Referral Marketing Metadata API Types
B2B Referral Management
Referral Mobile SDK
PDF

Introduction to Referral Marketing

Referral Marketing enables marketing managers to create and manage referral programs for the company’s customers and their referrals. Developers in your company can use the resources provided in this guide to customize and extend the capabilities of Referral Marketing.