Outbrain Field Mapping
Unmapped fields aren’t currently supported. Check the Release Notes for updates.
| API Source Field Name | Displayed Field Name | Type |
|---|---|---|
| Marketer Id | Advertiser Id | Text |
| Marketer Name | Advertiser Name | Text |
| date_id | Date Time | DateTime |
| outbrain | Site Name, Ad Site Id | Text |
| Campaign ID | Campaign Id | Text |
| Campaign Name | Campaign Name | Text |
| objective | Campaign Method | Text |
| Content Type | Campaign Type | Text |
| status | Ad Creative Status | Text |
| platform | DeviceType | Text |
| locations | Location | Text |
| Concat(platform_Locations) | Targeting Id | Text |
| promotedLink.url | Creative Click URL | Text |
| Budget ID | Strategy Key | Text |
| promotedLink.id | Ad Id | Text |
| promotedLink.title | Ad Name | Text |
| promotedLink.title | Ad Creative Text | Text |
| promotedLink.description | Ad Creative Title Name | Text |
| promotedLink.callToAction | Ad Creative Call To Action | Text |
| Content Type | Ad Format | Text |
| sectionName | Concept | Text |
| currency | Currency | Text |
| Budget Name | Strategy Name | Text |
| imageUrl | Ad Creative Image | Text |
| budgetShared | Not Mapped | Text |
| budgetStartDate | Not Mapped | Text |
| budgetEndDate | Not Mapped | Text |
| budgetDailyTarget | Not Mapped | Text |
| budgetPacing | Not Mapped | Text |
| budgetAmount | Campaign Budget | Number |
| budgetType | Ad Strategy Group | Text |
| budgetCurrency | Not Mapped | Text |
| spend | spend | Number |
| clicks | Clicks | Number |
| impressions | Impressions | Number |
Unmapped fields aren’t currently supported. Check the Release Notes for updates.
| API Source Field Name | Displayed Field Name | Type |
|---|---|---|
| Marketer Id | Advertiser Id | Text |
| Marketer Name | Advertiser Name | Text |
| date_id | Date Time | DateTime |
| outbrain | Site Name, Ad Site Id | Text |
| Campaign ID | Campaign Id | Text |
| Campaign Name | Campaign Name | Text |
| objective | Campaign Method | Text |
| Content Type | Campaign Type | Text |
| status | Ad Creative Status | Text |
| platform | DeviceType | Text |
| locations | Location | Text |
| Concat(platform_Locations) | Targeting Id | Text |
| promotedLink.url | Creative Click URL | Text |
| Budget ID | Strategy Key | Text |
| promotedLink.id | Ad Id | Text |
| promotedLink.title | Ad Name | Text |
| promotedLink.title | Ad Creative Text | Text |
| promotedLink.description | Ad Creative Title Name | Text |
| promotedLink.callToAction | Ad Creative Call To Action | Text |
| Content Type | Ad Format | Text |
| sectionName | Concept | Text |
| currency | Currency | Text |
| Budget Name | Strategy Name | Text |
| imageUrl | Ad Creative Image | Text |
| budgetShared | Not Mapped | Text |
| budgetStartDate | Not Mapped | Text |
| budgetEndDate | Not Mapped | Text |
| budgetDailyTarget | Not Mapped | Text |
| budgetPacing | Not Mapped | Text |
| budgetAmount | Campaign Budget | Number |
| budgetType | Ad Strategy Group | Text |
| budgetCurrency | Not Mapped | Text |
| name | conversion_tag_name | Text |
| Conversion Event Category | Ad Conversion Tag Group | Text |
| totalConversions | Conversions | Number |
| conversions | Post Click Conversion | Number |
| viewConversions | Post Impressions Conversion | Number |
| totalSumValue | Revenue | Number |
| sumValue | Post Click Revenue | Number |
| viewSumValue | Post View Revenue | Number |