Engagement Overview Data Model
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Customizable Lucidchart template (Note: May not reflect the most current version of the data model.)
Conceptual entities for Engagement Reason, and Contact Point, along with other entities and relationships for tracking an engagement, including who was involved, why it occurred, and how it took place
Ad, Ad Conversion Tag, Ad Dimensions, Ad Keyword, Aggregated Engagement Summaries, Bulk Email Message, Bulk Message, Channel Engagement, Contact Point, Contact Point App, Contact Point Email, Contact Point OTT Service, Contact Point Phone, Conversational Channel Engagement, Delivery Engagement Summary, Delivery Verification Engagement Summary, Device, Device Application Engagement, Device Type Configuration, Email Engagement, Engagement Action, Engagement Channel, Engagement Channel Action, Individual, Marketing Journey, Marketing Journey Activity, Message Engagement, Other Channel Engagement, Other Contact Point, Other Conversational Channel Engagement, Other Engagement Action, Product Browse Engagement, Product Order Engagement, Shopping Cart Engagement, Shopping Cart Product Engagement, Software App, Voice Call, Web Event Engagement Summary, Web Page Engagement Summary, Web Search Engagement, Webpage, Website Engagement, Website Publication
- Engagement Data Model
- Prepare and Model Data
- Standard Data Model Objects (DMOs) | Data Cloud Reference Guide | Salesforce Developers