Commerce Cloud

Develop personalized ecommerce experiences with our fast, flexible solutions.
Video

Commerce Cloud Overview

KEY PointsGet an overview of how to transform your ecommerce journey for more sales and stronger shopper relationships.
Trail

Discover Commerce Cloud

KEY PointsLearn what Commerce Cloud is and understand the key differences between B2B, D2C, and B2C Commerce.

What's Commerce Cloud?

Salesforce Commerce Cloud offers distinct solutions for B2B/D2C (business-to-business and direct-to-consumer) and B2C (business-to-consumer) commerce. B2B and D2C Commerce solutions focus on complex order and account management, advanced personalization, and enterprise integration. B2C Commerce emphasizes high-volume transactions, customer engagement, seamless mobile-optimized checkout, and real-time inventory management. Not sure which product you have? See Which Salesforce Commerce Product Do I Have?
Video

B2C Commerce Overview

KEY PointsLearn how B2C Commerce can help you connect to shoppers, maximize revenue, and drive efficiency.
Developer Guide

Storefront Comparison

KEY PointsUnderstand the key differences between the various B2C options and which APIs and tools you can use with each option.
Developer Guide

Quick Start

KEY PointsTry out some basic steps for using storefront options such as Composable Storefront and Storefront Reference Architecture (SFRA).
Developer Guide

Developer Community

KEY PointsJoin a vibrant global community of developers to ask questions, collaborate, and learn more about B2C Commerce.

Discover B2C Commerce

Get an introduction to our business-to-consumer (B2C) resources to build secure, scalable, and captivating ecommerce sites that convert shoppers. Not sure which product you have? See Which Salesforce Commerce Product Do I Have?
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Developer Guide

Get Started with B2C Commerce

Understand the recommended developer workflow to efficiently create a performant site on the B2C Commerce platform.
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Developer Guide

B2C Commerce Architecture

Get a technical overview of the key concepts, initial setup, and essential tools to build and manage your storefront.
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Salesforce Help

Merchandise Your Site

Learn how to use Business Manager to set up your B2C Commerce data such as product and marketing information.
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Developer Guide

Composable Storefront

Create a headless site with a fast and flexible architecture based on the Progressive Web App Kit and Managed Runtime.
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Developer Guide

Storefront Reference Architecture (SFRA)

Build state-of-the-art shopping experiences faster with a mobile-optimized user experience and efficient, modern site architecture.
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Developer Guide

Hybrid Storefront

To gradually migrate your site from SFRA to Composable Storefront, use a hybrid implementation.
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AppExchange

B2C Commerce on AppExchange

Find apps and certified consulting organizations to extend your B2C Commerce site and accelerate development.
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Salesforce Help

B2C Commerce Release Notes

Learn about new features in B2C Commerce API, Composable Storefront, SFRA, and more.

Build Your B2C Commerce Site

Implement a B2C Commerce storefront option. Create a headless site, use SFRA, or build a hybrid storefront.
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Developer Guide

B2C Commerce API (SCAPI)

Use a headless API to build custom apps. B2C Commerce API is also known as Salesforce Commerce API (SCAPI). Applies to: Composable, hybrid, and custom.
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Developer Guide

Script API (B2C Commerce Developer Resources)

Customize ecommerce experiences using reference applications, Javascript-based APIs, and more. Applies to: Composable, SFRA, hybrid, and custom.
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Developer Guide

Open Commerce API (OCAPI)

Access B2C Commerce data (such as product and shopper data) and functionality (such as baskets and orders) through secure and well-defined API methods. Applies to: Composable, SFRA, hybrid, and custom.
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SDK

Commerce SDK

Build Node.js applications that connect with B2C Commerce services using the Commerce SDK. Applies to: Composable, hybrid, and custom.
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SDK

Commerce SDK React

Use this collection of React Query hooks to fetch, cache, and mutate data from B2C Commerce API. Applies to: Composable, hybrid, and custom.
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SDK

Isomorphic Commerce SDK

Connects with B2C Commerce services from a Node.js app and web browser. Applies to: Composable, hybrid, and custom.
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CLI

Commerce Cloud CLI

Manage deployments and continuous integration using a CLI for B2C Commerce. Applies to: Composable, SFRA, hybrid, and custom.
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Postman Collections

B2C Postman Collections

Work with B2C Commerce APIs using pre-built collections.

Customize and Extend Your B2C Commerce Site

Build your own custom B2C site or customize your headless, SFRA, or hybrid site with these APIs. Use these SDKs and our CLI to speed up development.
Video

Einstein Demo

KEY PointsLearn how Commerce Cloud Einstein can power personalized shopping experiences across shopper touchpoints.
Trail

Deploy Einstein

KEY PointsAdd AI-powered search, product recommendations, and shopper insights to your B2C Commerce site.
Developer Guide

Einstein API

KEY PointsUse B2C Commerce Einstein API to get personalized product recommendations.
Salesforce Help

Einstein Guides

KEY PointsLearn how to use AI-powered merchandising tools to deliver actionable insights and tailored shopper experiences.

Personalize Your B2C Commerce Site

Use Commerce Cloud Einstein to power up your B2C Commerce site with artificial intelligence (AI).
Help

Do I Have B2C, B2B, or D2C?

Find out which product you’re using so that you can access the correct documentation and resources.
Developer Guide

B2B and D2C Commerce

Design a B2B or D2C Commerce solution that uses the power of Lightning Experience to meet your business needs.
Developer Guide

Salesforce Commerce Extensions

Extensions enable fine-grained customization of B2B and D2C storefront functionality to meet your unique business needs and improve the shopper experience.
Developer Guide

Visualforce B2B Commerce

Extend B2B Commerce for Visualforce, the managed package’s code architecture, to meet your unique requirements.
Developer Guide

Salesforce Order Management

Customize and integrate Salesforce Order Management with your ecommerce storefront, inventory, and fulfillment systems.
Postman Collections

B2B and D2C Postman Collections 

Work with B2B and D2C APIs using pre-built collections.
Salesforce Help

B2B and D2C Commerce Release Notes

Learn about new features in B2B and D2C Commerce, Salesforce Order Management, and Salesforce Payments.

Discover B2B and D2C Commerce

Explore this business-to-business (B2B) and direct-to-consumer (D2C) content to build secure, scalable sites. B2B sites are for shoppers such as retailers, wholesalers, or distributors who often make large purchases. Use our D2C option to sell products to the general public at a smaller scale than with B2C.