When you create a storefront in Business Manager, choose a template that matches your storefront’s needs and how you sell your products. Each template provides features for shoppers, and sets the page layout, visual theme, and product attributes shoppers use to browse and buy.
Use Foundations when you want the full commerce toolkit with no vertical theme applied so that you can configure the storefront your way. The Foundations template isn’t specific to any industry. Use it as a starting point and customize it for your storefront needs. See the Foundations demo site.
Use Retail Next when you want a template that contains a general retail layout and includes a home page, a Product Listing Page (PLP), and a Product Detail Page (PDP) as the default layout. It includes rich media galleries, ratings and reviews, built-in Buy Online, Pick Up In Store feature and approaching discounts components. The My Account page shows orders, addresses, payment methods, and a wishlist. This template is the base template for other templates. It is the standard for Page Designer content blocks, page variations, and the Storefront Next extension model. Built-in BOPIS (Buy Online, Pick Up In Store) messaging and native “Approaching Discounts” components. See the Retail Next demo site.
Use Beauty Next when you want a variant-rich template that offers ingredient transparency. The product variants that this template offers include shade-related attributes, such as shade name and undertone, and a shade selector for mobile use. Includes a thumb-zone shade selector for mobile users. Product media and variant states update instantly without a full page reload. With the sticky buy bar, the selected shade, price, stock, and add-to-cart button are within reach. See the Beauty Next demo site.
Use Footwear Next when you want shoppers to be able to determine whether a product fits. Includes a multi-system size guide drawer for US, UK, EU, CM size systems, and a community-driven fit confidence indicator. Shoppers choose size, width, and color, compare performance details, and browse by activity such as running or trail. Uses a colorway strip with live hero-image swapping and performance spec cards for technical visualizations (cushioning, heel drop, and terrain). See the Footwear Next demo site.
Use Furniture Next when your brands need room-set imagery, detailed dimensions and material specifications, delivery services, and financing options. Shoppers compare dimensions, configure size, fabric, and legs, browse by room, and choose delivery and services. See the Furniture Next demo site.
Product Attributes
Each section describes the catalog attributes to set on products in your catalog. Map these catalog attributes so that the catalog can show them.
Foundations Attributes
The Foundations template doesn’t define c_category, c_subcategory, c_materials, or c_isLimitedEdition.
Attribute
What the Storefront Displays
Color and size
Variation choices on the product detail page, product listing page, and cart