Account Management
Account Management in the Life Sciences industry is crucial for organizations to
effectively manage their relationships with healthcare providers (HCPs) and healthcare
organizations (HCOs). The profile information serves as a foundation for various operational
activities within the organization, providing a comprehensive view of HCPs and HCOs including
their contact and social network details, specialties, affiliations, business licenses, ratings to
segment and categorize HCPs and HCOs, as well as territory and product, and team-specific details.
Life Sciences Cloud extends the Salesforce Core Account data model allowing organizations to
create a holistic view of their customers providing up-to-date information in support of their
business priorities.
For more details and a larger image, visit the Data Model Gallery.
Account Management Objects in Life Sciences Customer Engagement
- Account
- Business License
- Business License Product
- Care Specialty
- Contact
- Contact Point Address
- Contact Point Best Contact Time
- Contact Point Email
- Contact Point Phone
- Contact Point Social
- Formulary
- Formulary Item
- Group
- Group Member
- Healthcare Provider
- Healthcare Provider NPI
- Healthcare Provider Specialty
- Life Science Marketable Product
- Object Territory Association
- Party Publication
- Product2
- Provider Account Product Information
- Provider Account Territory Information
- Provider Account Territory Summary
- Provider Account User Group Info
- Provider Affiliation
- Provider Affiliation Product
- Territory2
- User
- User Additional Info
- User Territory Association
To learn more about all objects used in Life Sciences, see Life Sciences Objects.
