Push Notifications for Android

Use the Salesforce Engagement SDK to send push notifications to your Android app users. Push notifications help you engage users with timely messages, promotions, and updates.

Prerequisites

Before you implement push notifications, complete these tasks:

Set up Firebase Cloud Messaging (FCM) in your Google Developer account
Integrate the SDK for Android
Configure your Android app in Marketing Cloud Engagement

Getting Started

For Android 13 and later, request runtime notification permission before your app can display notifications.

Customization

You can customize the content and behaviors of the notifications that you send. The SDK supports these customizations for Android push notifications:

Customize Push Notifications — Customize notifications, launch intents, and tap actions
Advanced Push Notification Customization — Manage all aspects of notification display properties, tap actions, notification channel creation, and launch intent actions
Custom Notification Channels — Create custom notification channels for Android 8.0 and later
Interactive Notifications — Configure actions for button taps and carousel image interactions
Notification Segmentation — Implement logic to determine whether to display a notification based on user preferences, login status, or other factors

Analytics

To track the delivery and performance of your notifications, enable push analytics in your app.