Personalization Content Click Attribution DMO
The Personalization Content Click Attribution DMO is a custom data model object (DMO). This object captures personalization data attributed to click interaction and is aggregated by content.
PersonalizationContentClickAttri__dlm
Personalization Attribution Primary Key (PersonalizationAttrPk__c)
| Field Name | Field API Name | Description | Data Type |
|---|---|---|---|
| Attribution Date | PersonalizationAttrDate__c | Date of the first engagement that lead to the attribution. | dateTime |
| Data Space | DataSpace__c | The data space associated with this DMO | text |
| Personalization Point | PersonalizationPoint__c | Personalization point where the attribution occurred. | text |
| Personalization Decision | PersonalizationDecision__c | Personalization Decision associated with the Personalization point. | text |
| Personalizer | Personalizer__c | Personalizer used for the personalized response. | text |
| DMO Record ID | DmoRecordId | ID of the recommended content for which attribution occurred. | DMO Record ID |
| Unique Profile Count | UniqueProfileCount__c | Total number of unique Personalization profiles (visitors) that interacted with the Personalization Point. | number |
| Personalization Request Count | PersonalizationRequestCount__c | Total number of Personalization requests launched from the Personalization Point. | number |
| Attributed Clicks | AttributedClickCount__c | Number of content clicks on personalized content. | number |
| Attributed Orders | AttributedOrderCount__c | Number of orders attributed to a particular stage in the defined personalization process. | number |
| Attributed Carts | AttributedCartsCount__c | Number of "add-to-cart" events attributed to personalization clicks. | number |
| Attributed Revenue | AttributedRevenue__c | Revenue attributed to the personalization point. | number |
| Attributed Orders Placed | AttributedOrdersPlaced__c | Number of orders attributed to personalization views. | number |