Web Campaigns and Templates

As you work to modify existing templates or build out your custom template, referencing code in the global templates is often a great place to start. Even if they do not map precisely to the use case you are building, the global templates provide template developers with a view into common functions/configurations that can help you solve your use cases. The following table provides a quick breakdown of some of the key code components used in our global templates.

Global Template	Key Code Components Leveraged in the Template	Sample Configuration Options to Consider
Banner with Call-To-Action	Decorators Select Property Flicker Defender Campaign Stats Gear	Number of calls to action (CTAs) Text/CTA location Banner size Banner style (flat image vs. layered)
Einstein Content Recommendations	Decorators Recommendations API Flicker Defender Campaign Stats Gear	Number of recommended items (content) Style of recommendations Location of recommendations based on mapped content zones
Einstein Decisions - Server-Side Template	Corvus Flicker Defender Campaign Stats Gear Lifecycle Component	Number of recommended items (content) Location of recommendations based on mapped content zones
Einstein Product Recommendations	Decorators Recommendations API Flicker Defender Campaign Stats Gear	Number of recommended items (products) Style of recommendations Location of recommendations based on mapped content zones
Exit Intent	Decorators Select Property Rich Text (String Property) Display Utils (Client-Side Code) Flicker Defender Campaign Stats Gear	Number of CTAs Text/CTA location Pop-up image style (flat or layered) Pop-up contents (recipe inclusion)
Exit Intent with Email Capture	Decorators Select Property Display Utils (Client-Side Code) Flicker Defender Evg.sendEvent (send value entered in campaign to user attribute) client-side code Campaign Stats Gear	Text/CTA location Pop-up image style (flat or layered) Attribute collected
Google Analytics Segment Push	Decorators User Segment Reference / Lookup from the Common Gear	Limited default options due to specificity of template
Infobar with User Attribute & Call-To-Action	Decorators Select Property Illustrates how to render a user attribute in a campaign response (Server-Side Code) Flicker Defender Campaign Stats Gear	Number of CTAs User attribute leveraged (default is visitor's name) Text and background color/styles
Infobar with Call-To-Action	Decorators Select Property Flicker Defender Campaign Stats Gear	Number of CTAs Infobar styling
Redirect	Decorators Evergage.sendStat	-
Slide-In with Call-To-Action	Decorators Select Property Display Utils (Client-Side Code) Flicker Defender Campaign Stats Gear	Number of CTAs Text and background color/styles Slide-in location & speed

Web Campaigns and Templates

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