Data Cloud Reference Guide
jSalesforce CRM: Segment Mapping
These data mappings are for the Segment DLO found in the Loyalty Management bundle of
the Salesforce CRM Connector for Data Cloud. Segments in Data Cloud are used to determine the
target audience for promotions and used to determine the type of rewards provided to
members.
Data Bundle
- Loyalty Management
DLO to DMO Mapping
These data mappings relate to the Segment object
included in the Salesforce CRM connector and how that data connects to DMOs. Learn more about the
DLOs in the Loyalty Management
Developer Guide.
| DLO Field | DLO Field Data Type | DMO | DMO Field Name |
|---|---|---|---|
| Description | textarea | Market Segment | Description |
| Include Criteria | textarea | Market Segment | Include Criteria |
| Segment Status Last Updated | dateTime | Market Segment | Last Status Date |
| Segment ID | id | Market Segment | Market Segment Id |
| Publish Status | picklist | Market Segment | Market Segment Publication Status |
| Name | text | Market Segment | Name |