No Results

Search Tips:

Please consider misspellings
Try different search keywords

Lead

Represents a prospect or lead.

This guide only lists certain information for each object. For more information, including descriptions of the fields, see Lead in the Object Reference for the Salesforce Platform.

Fields

Field Name	Field Label	Type	Digits	Length	Precision	Scale
`Address`	Address	address
`AnnualRevenue`	Annual Revenue	currency			18	0
`City`	City	string		40
`CleanStatus`	Clean Status	picklist		40
`Company`	Company	string		255
`CompanyDunsNumber`	Company D-U-N-S Number	string		9
`ConvertedAccountId`	Converted Account ID	reference		18
`ConvertedContactId`	Converted Contact ID	reference		18
`ConvertedDate`	Converted Date	date
`ConvertedOpportunityId`	Converted Opportunity ID	reference		18
`Country`	Country	string		80
`CreatedById`	Created By ID	reference		18
`CreatedDate`	Created Date	datetime
`CurrencyIsoCode`	Lead Currency	picklist		3
`CurrentGenerators__c`	Current Generator(s)	string		100
`DandbCompanyId`	D&B Company ID	reference		18
`Description`	Description	textarea		32000
`Email`	Email	email		80
`EmailBouncedDate`	Email Bounced Date	datetime
`EmailBouncedReason`	Email Bounced Reason	string		255
`Fax`	Fax	phone		40
`FirstName`	First Name	string		40
`GenderIdentity`	Gender Identity	picklist		255
`GeocodeAccuracy`	Geocode Accuracy	picklist		40
`Id`	Lead ID	id		18
`IndividualId`	Individual ID	reference		18
`Industry`	Industry	picklist		255
`IsConverted`	Converted	boolean
`IsDeleted`	Deleted	boolean
`IsPriorityRecord`	Important	boolean
`IsUnreadByOwner`	Unread By Owner	boolean
`Jigsaw`	Data.com Key	string		20
`JigsawContactId`	Jigsaw Contact ID	string		20
`LastActivityDate`	Last Activity	date
`LastModifiedById`	Last Modified By ID	reference		18
`LastModifiedDate`	Last Modified Date	datetime
`LastName`	Last Name	string		80
`LastReferencedDate`	Last Referenced Date	datetime
`LastViewedDate`	Last Viewed Date	datetime
`Latitude`	Latitude	double			18	15
`LeadSource`	Lead Source	picklist		255
`Longitude`	Longitude	double			18	15
`MasterRecordId`	Master Record ID	reference		18
`MobilePhone`	Mobile Phone	phone		40
`Name`	Full Name	string		121
`NumberOfEmployees`	Employees	int	8
`NumberofLocations__c`	Number of Locations	double			3	0
`OwnerId`	Owner ID	reference		18
`Phone`	Phone	phone		40
`PhotoUrl`	Photo URL	url		255
`PostalCode`	Zip/Postal Code	string		20
`Primary__c`	Primary	picklist		255
`ProductInterest__c`	Product Interest	picklist		255
`Pronouns`	Pronouns	picklist		255
`Rating`	Rating	picklist		255
`SICCode__c`	SIC Code	string		15
`Salutation`	Salutation	picklist		40
`State`	State/Province	string		80
`Status`	Status	picklist		255
`Street`	Street	textarea		255
`SystemModstamp`	System Modstamp	datetime
`Title`	Title	string		128
`Website`	Website	url		255

Login

Products

Experiences

Agentforce

Sales

Service

Marketing

Commerce

Analytics

Slack

Net Zero

Small Business

Data

Salesforce Platform

Customer Success

Partner Apps & Experts

Discover the #1 AI CRM

Discover the #1 AI CRM

Automotive

Communications

Engineering, Construction & Real Estate

Consumer Goods

Education

Energy & Utilities

Financial Services

Healthcare & Life Sciences

Manufacturing

Media

Nonprofit

Professional Services

Public Sector

Retail

Technology

Travel, Transportation & Hospitality

Explore Salesforce for industries.

Explore Salesforce for industries.

Customer Stories

Salesforce on Salesforce Stories

Trailblazer Stories

Explore success stories.

Explore success stories.

Learning on Trailhead

Events

Resources

Blogs

Become a Trailblazer.

Become a Trailblazer.

Help & Documentation

Communities

Services & Plans

Account Management

Questions? We can help.

Questions? We can help.

About Salesforce

Our Values

Our Impact

Careers

Newsroom

Legal

More Salesforce Brands

Hear our story.

Hear our story.

Events

My List

Explore Salesforce+.

Explore Salesforce+.

Login

Products

Experiences

Contact Us

By phone

Online

Products

Experiences

Developer Centers

Salesforce Platform

Industries

Resources

Developer Tools

Build Skills